Sat.Mar 11, 2017 - Fri.Mar 17, 2017

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Product Managers – You Are Not the CEO of Anything

Mind the Product

When Ben Horowitz wrote his groundbreaking memo good product manager, bad product manager nearly 20 years ago he described a product manager as the CEO of the product. While this has gotten a lot of people excited about the job I couldn’t disagree more – unless you’re the founder and the product manager at the same time, you are not the CEO of anything. Does that sound like any CEO you know?

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Product Manager vs. Product Owner

Roman Pichler

As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me. Nevertheless, the product owner is often regarded as a tactical role focused on managing the product backlog, detailing requirements, and interacting with the development team. How come? So What?

5 Things to Remember When Running a Design Sprint

bpma ProductHub

by C Emera Trujillo. Design sprints are all the rage these days and with good reason. As a flexible design framework, the design sprint can yield creative solutions that stakeholders & customers want. Recently, Boston Women in Product organized a design sprint workshop run by the amazing team at Fresh Tilled Soil and hosted by ZipCar. 2) Generate as many ideas as you can. Further Reading.

Behavior Drives Pricing Drives Behavior

Under10 Playbook

To create value for your business, you need to create value for your customer. Alex Osterwalder, author, Value Proposition Design. Many product teams approach pricing from a cost standpoint. They ask, How much can we charge to cover the costs of development, marketing, sales, and delivery? Pricing experts agree: your buyers don’t care about your cost. Buyers care about value. So should yours.

Managing – not Just Maintaining – a Product Backlog

Mind the Product

Or Three Ways Product Owners can Stay on top of Scrum. 2016 was a big year for the Justinmind product development team. We shipped a new feature every month or so, tackled bug fixes and upgraded the usability of our software (an interactive prototyping tool). Failure to get on top of a growing backlog can result in creeping product instabilities. The Challenges of Backlog Grooming.

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What is the ROI of Design? – Nate Clinton (ProductTank San Francisco)

Mind the Product

Nate Clinton works as the Managing Director for Cooper in their San Francisco studio. Before Cooper, Nate has held product and design leadership positions at StarMine, Thomson Reuters, and BuildZoom. As a consultancy Cooper leads initiatives in content creation, business development, and creative leadership. Though he’s opened to suggestions!) For Nate, it’s a misleading question.

Optimal Product Process Poster for Sale Now

280 Group

After receiving many inquiries about them over the years, we at 280 Group are now officially selling Optimal Product Process (OPP) posters. Using a solid Product Management Framework is one of the most important things a good Product Manager can do. Learn more about the importance of a Product Management.[continue continue reading]. Product Management Framework Optimal Product Process

Project Management Institute Silicon Valley Chapter offers Social Media Demystified Workshop

Spice Catalyst

Social media workshop offered April 29 in Silicon Valley. The post Project Management Institute Silicon Valley Chapter offers Social Media Demystified Workshop appeared first on Spice Catalyst. Newsletter Dave Product Marketing Social Media Marketing Bootcamp

Product Managers Prepare For The Great Mattress Wars

The Accidental Product Manager

There’s a battle that getting ready to start in the market for mattresses Image Credit: Charles Wagner aka ChumpChange. Just exactly how much time do you spend every day thinking about that mattress that you sleep on. Scientists say that we’ll spend roughly 1/3 of our lives sleeping, so you’d think that the mattress that we sleep on would be a very big deal. Mattresses?

More Awesome Speakers for #mtpcon SF 2017

Mind the Product

UPDATED Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops , more networking events around the conference, and more fun than ever before. Tickets are on sale now – the early birds sold out in mere minutes so don’t miss out! Josh Elman, Partner, Greylock. Janice Fraser, SVP, Bionic. Dave Wascha, CPO Photobox.

The Relationship Between Positivity and Productivity (And How to Make It Work for You)

Lead on Purpose

Guest post by Annabelle Smyth Many companies still hold tight to the old way of doing things. They put you in high-pressure situations and hope that you get all your work done out of fear. Fear that you will miss … Continue reading → Purpose Trust Communication creativity positivity productivity

March 27/Seattle: Four Laws of Tech Product Economics

Mironov Consulting

What: Four Laws of Tech Product Economics. Where: Moz, 1100 2nd Ave #500, Seattle WA. When: Monday, March 27: 5:30pm social networking, 6:30pm -8:00pm discussion and Q&A. REGISTER HERE. There are some fundamental laws of technology product economics (especially software) that should drive executive-level decisions about business and product strategies.

The Functional Product Designer: A Must-Have for Product Success

High Octane Product Management

Product usability is the new currency for differentiation. That makes the role of the functional product designer, a.k.a business analyst, subject matter expert (SME) or agile product owner more critical than it has ever been, yet many organizations still insist on combining it with the product manager role. If you want high-value products with superior usability, here are the top three reasons the functional product designer needs to be a separate role. Three Reasons the Functional Product Designer is a Must-Have for Product Success. Their work is the foundation for product usability.

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Taking a Product from Conception to Delivery

Mind the Product

In this talk I gave at ProductTank Singapore towards the end of 2016, I parsed the steps required to take a product from conception to delivery, with a strong slant toward the business of products. Throughout my experience as a product leader, I’ve spent much of my time and effort optimizing how to align deliverables with business objectives, and I’ve tried to share that in this talk.

The Lean UX Process

Product Bookshelf

Lean UX: Designing Great Products with Agile Teams by Jeff Gothelf. Lean UX Principles. Lean UX is the way you do design in an Agile process. Lean UX teams work “collaboratively, iteratively, and in parallel, with few handoffs, minimal deliverables, and a focus on working software and market feedback.” It shifts the emphasis from outputs to outcomes. Assumptions. Problem statement.

Product Institute: Student Spotlight

Melissa Perri

Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of our recent graduates and asking them to share their experiences, both in the field and in our class. First up: Dave Masters, a Product Manager with 8 years experience in the role, most recently at […

Product Management Is a Contact Sport – What’s Your Injury Risk?

High Octane Product Management

There’s a good reason why athletes in contact sports wear protective pads. Over time, statistics have shown where injuries are most likely to occur, hence the placement of the pads. If product management is a contact sport, what’s your organization’s risk of injury? What types of pads do you need and where is their optimal placement? Delivering, marketing and selling products in B2B is a contact sport in many ways. Over time, statistics have shown where injuries are most likely to occur, yet we often disregard the recommended pads. The Protective Pad: Portfolio Strategist.

Why your IT Project is Doomed to Fail – David Kullmann (ProductTank NYC)

Mind the Product

David Kullman talks to ProductTank NYC about why most projects are doomed to fail right from the very start. David is a Partner and Development Manager at CitrusByte, working with both large corporations and startups to develop innovative software solutions to challenges they may be facing. IT Project Failures – The Statistics. In 2015, the worldwide spending in IT was 3.4 trillion dollars.

Differentiation and Innovation: Your Ticket to Surviving Product Commoditization

High Octane Product Management

As the barriers to entry continue to get lower, technology product lifecycles are becoming increasingly shorter. If you don’t want price to become the single biggest buying driver, you’ve got to figure out a way to get out of commodity rat race. Differentiation and innovation are your two best options! Differentiation. Differentiation boils down to unique positioning in your sales and marketing efforts with your products and company reputation serving up the proof points. Use that theme as the umbrella message in all of your marketing and sales communications. Innovation.

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