Sat.Aug 11, 2018 - Fri.Aug 17, 2018

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Data v. Opinion: The Ultimate Battle

Clever PM

One of the challenges that we commonly run into as Product Managers is the battle between opinions and data. And though it would be nice to pretend that data always wins, and that there's always truth in Jim Barksdale's famous quote, "If we have data, let’s look at data. If all we have are opinions, let’s go with mine," we know from practical experience that this is simply not the case.

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Persuasion Tips: Pre-Handle Objections

The Secret PM Handbook

(This is the third article in my Persuasion Tips series.). “Pre-handling objections” is about showing empathy for your audience. You put yourself in your audience’s shoes, figure out what they’re going to be worried about, and make sure you have answers to some of those worries. Pre-handle objections: Put yourself in your audience’s shoes, figure out what they’re going to be worried about, and make sure you address those worries.

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The most critical relationship for product managers to build

The Product Coalition

Photo by rawpixel on Unsplash Invest in your relationship with your team’s tech lead and it will pay dividends In my time so far at Doximity , I’ve been fortunate to work with two incredible tech leads. These more senior engineers often find themselves in a challenging role, splitting their time between individual contributor responsibilities as well as management duties.

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Improving Cold Calling with Product Usage Analytics

Revulytics

Designed to somewhat scare a prospect into paying attention, an increasingly favored form of cold calling seems to be the “Your ( insert title of executive in target line of business here) told me you’d be interested in our offering” phone call, or worse, email. That rather Machiavellian strategy often results from sales guru Mike Weinberg’s #5 of “Not-So-Sweet 16” reasons salespeople fail at new business development: “they have awful target account selection and lack of focus.”.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Product Management – Simplified

The Product Bistro

Product Management in a nutshell Tons of ink has been spilled on the art (and science) of product management. About methodologies, strategies, and the like. Grumbling about how the role varies, depending on the organization. Yada yada yada. Let’s simplify this. Product management at its very core is: Identify a problem for some market segment […].

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Strategic Options for Mature Products

Roman Pichler

What Maturity Means. A product is mature if it has stopped growing: The benefits it creates no longer rise. Instead, they have started to stagnate. In terms of the product life cycle model, the product has left the growth stage and entered maturity, as the following picture shows. To find out if your product is mature, you should track its performance.

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Shifting Markets, Shifting Strategy: Three Considerations

Product Management University

Shifting markets usually constitute a shift in product strategy for most organizations. For some, the current market climate presents a world of opportunity and for others it’s an exercise in survival. In either case, there are three key aspects of product strategy that matter most. The Playbook: 1. Target Market Focus. Your target markets drive every key decision in the organization.

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Product Management Truths – Redux

The Product Bistro

One of my more popular posts has been on the unwritten truths of Product Management. Originally written over 5 years ago, that post covered many observations and self evident truths. Fast forward to 2018, and there are some additions to this list. Without further ado, I offer these observations: Whiz bang tools don’t make up […].

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Strategy over speed: How video games prepared me for life as a product manager

Intercom, Inc.

Growing up, I was surrounded by video games. In my house, we had the NES, Nintendo 64, Game Boy and a bunch of PC games. I would play video games for hours on end, only stopping for the odd toilet break. But as my love of gaming grew, it became obvious that I wasn’t drawn to the typically popular action or racing games. Instead of Half-Life or GoldenEye, I was drawn to simulation games such as SimCity , The Sims and Theme Hospital – titles that rewarded strategy over speed, patience over practic

Strategy 163
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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Indistractable: How to Master the Skill of the Century by Nir Eyal

Mind the Product

Is the world more distracting than it used to be? It certainly seems that way. Not just when we’re walking down the street, but at work, and with our families and friends as well. Have you ever sat down at your desk to do some important work, but found yourself unable to escape email or Slack long enough to focus on the important task you said you wanted to do?

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Your Ultimate Guide To Successful Usability Testing

UX Studio: Product Management

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. Duh. But what does “usable” mean? Steve Krug, author of Don’t Make Me Think, summed it up: “It really just means making sure that something works well: that a person of average ability and experience can use the thing—whether it’s a website, a toaster, or a revo

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Agile Software Development: We’ve Come Full Circle

Product Management University

Remember when the internet was going to eliminate the middle man? How’d that turn out? When Agile software development took the software world by storm, it was like many other paradigm shifts before it. Agile promised to be the next panacea for whatever ailed software companies. And just like the internet, we didn’t know what we didn’t know, but now we’re in a much better place.

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Reddit’s Nick Caldwell on engineering leadership

Intercom, Inc.

On day one as Reddit’s new VP of Engineering, Nick Caldwell faced a dilemma. He had just spent 13 years at Microsoft, most recently as the head of 300 engineers. At Reddit, he led a team of 35 – none of whom knew how to manage other engineers. He had to quickly determine which team members displayed a potential for leadership and teach them the fundamentals of management so they could make new hires and scale – without ruining the culture.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Would-Be Product Manager’s Instruction Manual

Product Management Unpacked

People often describe a product manager as “CEO of the Product.” This sounds appealing, but the reality is that product managers don’t have a CEO’s level of authority over everyone who contributes to making a product successful. Being a product manager is actually more of a high-wire act — managing multiple disciplines and personalities — so you will need a cool head and a chill disposition.

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Customer Obsession

Mind the Product

I have been the CPO/VP of Product for four startups as they scaled to thousands of employees. Because of these experiences – and the many challenges of growth – I’ve become obsessed with different tools and tactics that creative leaders can use to keep fast-growing companies pointed in the right direction. Having a clear, well-defined mission, strategy and culture are helpful tools, but I’ve found that one of the best methods that helps to define a “true north” for a product or

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How This Head of Engineering Boosted Transparency at Instagram

First Round Review

While leading engineering at Instagram, James Everingham spotted a problem: the inevitable dip in transparent decision-making and communication as teams scale. Drawing on three decades of experience, he shares how to operationalize transparency during hypergrowth.

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Embracing complexity: designing our Custom Bot builder

Intercom, Inc.

For product teams, complexity is a dirty word – it’s the anti-goal. You can call it “flexibility” to make it sound better, but it raises the same problems: hard to design, hard to explain, hard to use and hard to maintain. Our early offerings for chatbots deliberately avoided all that. But to make our bots do the jobs our customers needed, we had to let go of our earlier opinions.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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How To Build A Killer Product Design Team

UX Studio

A good product design team can do a huge job in making your product successful. They can make your product easier to understand and easier to use. A good product design team can make PO’s and PM’s life much easier. If it is so useful, how can you build one? Building a great product requires a team effort. But from what team? Developers might be the first ingredient that comes to mind, but visual designers, UX designers, UX researchers have a huge added benefit to the product team and

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Tips for Product Managers on their First __

The Product Guy

You just started a new product management job. What should you be focused on your first day, week, month, and beyond? More in the video with product management expert, Alisa Warshawski….

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How This Head of Engineering Boosted Transparency at Instagram

First Round Review

While leading engineering at Instagram, James Everingham spotted a problem: the inevitable dip in transparent decision-making and communication as teams scale. Drawing on three decades of experience, he shares how to operationalize transparency during hypergrowth.

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Convert your ad traffic with personalized landing pages

Intercom, Inc.

In advertising, a one size fits all strategy is too broad to be truly effective. One size ends up fitting none. If you drive all of your paid traffic to your homepage it’s likely you’re missing out on high intent conversion opportunities. As advertisers, we know who we’re serving ads to, so we have everything we need to create personalized experiences catered to our audiences’ interests, pain points and solutions.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Is it Time for a Licence to Practise Product Management?

Mind the Product

I recently came across a piece by Mike Monteiro , co-founder and design director of Mule Design, titled Design’s Lost Generation , in which he makes the case that designers should require a licence to do their job. Mike got me thinking; should product managers also require a licence do their job? After all, we’re a sizeable professional community and having a product management certification or licence in place would ensure that all product managers comply with the same standards.

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Product Management & When Other Departments Need Help

The Product Guy

Guest Post by: Mark Jones (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Shelley Iocona]. Product people usually like to start with the problem. One problem many are familiar with is being the requirements resource. You know the scenario; “Oh, we need a BA to figure out how these two internal tools should integrate, and you’re great at this, could you give us a hand?

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How Gusto Built Scalable Hiring Practices Rooted in Tradition

First Round Review

In under six years, Gusto has grown from three guys in a house in Palo Alto to over 600 employees across two offices. Co-founder and CEO Josh Reeves shares how they've scaled the unscalable parts of hiring, detailing three steps the company has taken to retain its unique culture and ensure its best traditions live on.

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Pseudo-Socialist Pricing

Pragmatic Marketing

Here is a fantastic and funny pricing situation from a friend. Hi Mark, I recently got my curb number repainted by an outfit that allows you to name your price. I thought you’d get a kick out of their complicated pseudo-socialist price list. FYI, I ended up ignoring all this and writing a check for $30. You may want to read their flyer, but you definitely want to read their yellow price list.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Why I Traded Private Equity for Product

Mind the Product

Last year I marked my fifth year of working with private equity firm Better Capital and its portfolio companies. Today, however, I’m the Chief Product Officer of a small digital advertising startup, making difficult product decisions and helping the company to grow. This is the story of why I traded private equity for product. I spent my days at Better Capital working with private equity veteran Jon Moulton, and helping to acquire, turn around, and then sell companies.

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Juggling with priorities

The Product Coalition

Product managers are playing both strategy and tactics. Strategically, you set the long-term goals that inform the roadmap. Tactically, you want to ensure your Agile team is following the roadmap and delivers as expected. And it seems all you need is to prepare the backlog, prioritize it, push into development and regularly follow up on the status and results.

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Tech Needs Leaders with Global Experience

Amplitude

“Blindsided” “Caught flat footed” “Overly idealistic”. These are some of the ways that Facebook CEO Mark Zuckerberg and COO Sheryl Sandberg described how the company leadership felt when it was revealed that the product they’ve built has been used around the world for nefarious and anti-democratic purposes. While Facebook is the biggest tech company whose leaders were shocked and surprised by what people were doing with their product, it is certainly not the only one.