Product Management University

OCTOBER 12, 2021

Product Marketing may be one of the most misunderstood and undervalued functions as evidenced by the fact that so many B2B organizations still don’t have it. If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Here’s the funny part. Many organizations think they’re doing product marketing because they have the proverbial one-armed paper hanger in corporate marketing creating brochures and prese

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Nir Eyal

OCTOBER 12, 2021

FOMO, the "fear of missing out,” refers to the feeling of “anxiety that an exciting or interesting event may currently be happening elsewhere.” Most people at one time or another have been preoccupied by the idea that someone, somewhere, is having a better time, making more money, or leading a more exciting life. The post Getting Over FOMO, the Fear of Missing Out appeared first on Nir and Far.

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Mind the Product

OCTOBER 12, 2021

Product roadmaps: love 'em or hate 'em, you probably spend a lot of time on them. Very often, that colorful set of bars on the timeline that we artfully sell to our leadership inadvertently leads to challenges down the road. Here are some roadmap tips to get your project off and running. [.] Read more » The post Building a product roadmap to avoid potholes down the road appeared first on Mind the Product.

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Alchemer Mobile

OCTOBER 14, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. From learning more about their career path to predicted trends to general tips and advice, there’s no shortage of lessons to be learned that can ultimately help you develop and become a better product expert yourself.

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Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

Data Visualization

Intercom, Inc.

OCTOBER 13, 2021

Scaling a company is never a linear process. As your startup becomes a scale-up, teams will encounter obstacles that require them to quickly adapt to new demands. That’s where we found our Data Infrastructure team at the end of 2020 – we provide data and tools for teams across Intercom to get insights and run crucial processes, and were more in-demand than ever.

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Mind the Product

OCTOBER 12, 2021

We asked consultant, trainer and author Tim Herbig to give us the crash course on Impact Mapping, including how to get people to understand the difference between an Impact and an Outcome. [.] Read more » The post An introduction to impact mapping – Tim Herbig on The Product Experience appeared first on Mind the Product.

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The Accidental Product Manager

OCTOBER 11, 2021

It all about the experience Image Credit: Praveen. So product manager, what does your product look like? No, I mean when your customer first has a chance to get their hands on their version of your product, what does it look like? Does it show up in a nondescript cardboard box? Is it in an unremarkable container? You do realize how very important first impressions are, right?

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Usersnap

OCTOBER 12, 2021

As ?? 76% of all bank interactions are online nowadays, create remarkable digital customer experience are not just buzzwords. It is the utmost important, revenue-correlated topic in FinTech. Luckily for Erste Group, they’ve been focusing on customer experience since the very beginning. And today we have the honour to share their journey. In particular, how they listened to the voice of customers and turned that into features and UX improvements.

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User Testing Feedback Software Customer Feedback Customer Experience 121

The Product Coalition

OCTOBER 13, 2021

If you are looking for your first product management job right out of school, the entire process can be overwhelming and a difficult one… Continue reading on Product Coalition ».

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Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

User Testing

Mind the Product

OCTOBER 14, 2021

What really is the difference between managing and leading your product. Don’t product managers need to be able to both manage and lead? In this piece, we'll delve into why product leaders should care about both. [.] Read more » The post How to lead your product – Part 1: Leadership and management appeared first on Mind the Product.

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svpg

OCTOBER 11, 2021

I would be very surprised if there were any product people out there that do not already know that it’s critically important to seek critical feedback. Yet the reason for this note is because so very often I find product people actively avoiding this negative feedback. As Elon Musk says, “I think it is very. View Article. The post Discovery – Feedback appeared first on Silicon Valley Product Group.

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Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Sounds simple, right? Not necessarily. Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands.

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Feedback Software User Testing Product Research Customer Experience 117

The Product Coalition

OCTOBER 13, 2021

The digital transformation has changed businesses once and for all. To stay competitive in this new environment, tech-savvy C-levels put advanced technologies in the center of their winner-takes-all strategies. Being a pivotal digital enabler, mobile apps deserve special attention. In only 2 years, the number of worldwide downloads will approach almost 300 billion!

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Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

Mind the Product

OCTOBER 15, 2021

In this #mtpcon Digital Americas session, Anthony Rindone, product manager for experimentation at Split discusses how to make better product decisions through experimenting. [.] Read more » The post Stay Humble or Be Humbled — Case Studies from the Experimentation Trenches by Anthony Rindone appeared first on Mind the Product.

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UX Studio: Product Management

OCTOBER 9, 2021

When the pandemic hit Hungary in the Autumn of 2019, both companies and employees had to adapt quickly. Like with most jobs, for us – UX Researchers – this meant moving our daily communication online, including research, creative processes, and communication. It also meant relearning how to establish trust and credibility with clients and rethinking daily tasks to suit the limitations and opportunities of working remotely.

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Positioning User Testing Customer Experience Research Software 108

Userpilot

OCTOBER 15, 2021

Looking for SaaS conversion rate benchmarks? Finding a good conversion rate to compare your performance to can be tricky. But sometimes we make it too complicated without realizing it. In this article, we'll talk about types of SaaS conversion rates, the industry benchmarks for each of them, and 10 conversion rate optimization tactics to help you grow your SaaS business steadily.

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Feedback Software Customer Experience Customer Feedback Data Visualization 105

The Product Coalition

OCTOBER 11, 2021

6 ways to save your burning PM soul. Continue reading on Product Coalition ».

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Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

User Testing

Mind the Product

OCTOBER 10, 2021

Today is World Mental Health Day which means there’s only one Mind the Product post we want to rewind to today: Mental Health as a Product Person – Let’s Talk. Written in 2019 by our very own Martin Eriksson and good friend Saielle Montgomery, the post touches upon some of the challenges faced by product [.] Read more » The post SUNDAY REWIND: Mental Health as a Product Person – Let’s Talk appeared first on Mind the Product.

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First Round Review

OCTOBER 12, 2021

Should you hire a brand, product or growth marketer, and how do you know when you've found the right candidate? Maya Spivak, former marketing leader at Segment and Wealthfront, unpacks her frameworks for identifying the type of marketer your startup needs, interviewing and closing candidates.

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ProductBoard

OCTOBER 15, 2021

Customer-centricity is a mindset that puts the pains, needs, and desires of customers at the heart of product development. It is also the user-focused practices, habits, processes, and systems that result from and support this mindset. To ensure that your product team is truly customer-centric, your customers must be a persistent, visible, and respected presence at every stage of the product.

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Product Management Product Manager Management Management 98

Userpilot

OCTOBER 14, 2021

When building a product, it is sometimes difficult to draw the line between what features to build and which ones to let go of. If that line is not drawn early and often, you end up with the most horrifying term any product will ever encounter: feature bloat. Also known as feature creep, feature fatigue, or feature overload – having too many features is something all teams must watch out for.

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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

Product Management

Mind the Product

OCTOBER 11, 2021

In this MTP Engage Hamburg talk, Björn Waide, Managing Director at Haufe-Lexware shares his experiences on building a free-thinking innovative culture. [.] Read more » The post Org charts eat culture for breakfast: Why an agile mindset alone won’t help you by Björn Waide appeared first on Mind the Product.

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Business of Software Conference

OCTOBER 14, 2021

What is the data literacy continuum and why does it matter? Every organization is made up of users with different levels of data literacy and competence. Most organizations massively overestimate how data literate their people are. In this survey, 84% of businesses think employees have high, or very high levels of data fluency, while only 10% of those users consider themselves data fluent.

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ProductBoard

OCTOBER 15, 2021

We’re excited to share that Productboard has been recognized by Comparably in three separate categories — Best Company Happiness, Best Company Perks & Benefits, and Company Compensation. These awards from Comparably, a website dedicated to workplace transparency, are based on employee evaluations, which rate a number of cultural aspects in the company, including satisfaction with pay, benefits.

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BrainMates

OCTOBER 14, 2021

An Interview with Phil Koziol, Product Manager at Good Pair Days. What is the longest onboarding process you have experienced when starting a new role? A few days or maybe a week? More often than not, a Product Manager starts a new role and is immediately bombarded with tasks and responsibilities. And though most Product Managers are qualified and ready to take on that challenge, lacking proper knowledge of a business’s goals, processes and customers rarely leads to success.

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Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

Artificial Inteligence

Userpilot

OCTOBER 13, 2021

Getting a user's attention can be tricky but what if there was a surefire way to get your message across? That's exactly what announcement UI modals help you do which makes them an invaluable asset for any in-app marketing strategy. In this article, I'll go over some UI modal examples so you can get some handy tips on: How to make announcement modals less disruptive.

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Feedback Software Reporting Tools User Testing Customer Experience 97

UserInterviews

OCTOBER 12, 2021

An essential lesson on how to start doing great user research with people with disabilities, and why accessibility is a non-negotiable part of good UX.

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User Testing UX 105

dscout People Nerds

OCTOBER 13, 2021

Analyzing your data is an extensive process, learning how to use crosstabs effectively can save you time while also giving you a clearer view of your insights.

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Data Visualization 98