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Ask Teresa: What’s the Difference Between OKRs and Outcomes?

Product Talk

” Here are some of my answers: Key result: Reduce the number of unsold seats in our courses Key result: Sell more books Key result: Grow membership by X% As written, these aren’t great key results. Product outcomes measure a change in customer behavior. Product outcomes measure a change in customer behavior.

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Empower Product Teams with Product Outcomes, Not Business Outcomes

Product Talk

Product outcomes measure human behavior. All business is a bet on future human behavior, so leaders need to define whose behavior will change, how, and how will that lead to more revenue. Leaders must articulate their theory of which humans and/or which behaviors will change, resulting in an increase in revenue.

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5 Practical Techniques For Improving User Retention

UX Planet

Behavioral triggers Think about the user journey holistically and identify areas where users will need additional help/instructions. Implement behavioral triggers in your communication strategy, such as sending a tutorial email when a user signs up but doesn’t engage with a key feature. Grammarly email triggered by user behavior.

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Freemium to Premium: How Companies Nudge You To Upgrade

The Product Coalition

Boasting over 500 million users , it offers a freemium model: free basic language courses with an option to upgrade to Duolingo Plus for an ad-free experience, offline lessons, and streak repair. The Science Behind the Nudge: Behavioral Economics at Play These tactics leverage a concept known as ‘behavioral nudges.’

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Retarget using behavior and mobile customer engagement history. Of course, there are exceptions to every rule, but these generalizations are a great starting point to make informed decisions. Past behaviors and mobile customer engagement history. Retarget using demographic factors such as age, gender, location, etc.

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Top 10 Mistakes When Creating User Journey Maps

UX Planet

Conduct interviews and usability tests for in-depth insights, and use analytics to gather broad behavior patterns. Actionable tip: Develop personas for different user segments, focusing on their unique goals, challenges, and behaviors. Actionable tips: Incorporate a mix of qualitative and quantitative research methods.

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Defining Product Outcomes: The 8 Most Common Mistakes You Should Avoid

Product Talk

Instead, what they can impact are product outcomes, behaviors that occur in the product, and they often need help translating from business outcomes to product outcomes. What we want to look for is: What’s the behavior that a successful and a satisfied customer would do and how do we measure that behavior?