Tue.Aug 01, 2023

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The Product Leader’s Cheat Sheet for Alignment: The Marketing Team Edition

ProductBoard

If you’ve been a product leader for any amount of time, you’ve likely faced some challenges in communicating with your cross-functional stakeholders. We hear this a lot. In fact, according to the most recent Product Excellence Report, 48% of product leaders said this was their top challenge. Stakeholder communication and expectation setting is tricky because there’s no one-size-fits-all approach.

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Value sensitive design and AI: A reconsideration

Mind the Product

Phil Hopkins, Director of Product Management at Amazon Music delves into the deeper implications of Value Sensitive Design (VSD), a discipline that extends beyond engineering practices. Learn why understanding and incorporating human values are paramount in product design decisions and how VSD offers valuable preparation for this critical moment. Read more » The post Value sensitive design and AI: A reconsideration appeared first on Mind the Product.

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Boost Your Product Management Skills Through Strategy, Planning, and OKRs

The Product Coalition

Are you using OKRs to measure the effectiveness of your strategy, or just to plan your tasks?

Strategy 128
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A product owner’s guide to future planning

Mind the Product

In this article, Product Owner, Victor Semin, outlines a simple structure and provides a description of the most common sources of inspiration to consider while planning the further development of their product. Read more » The post A product owner’s guide to future planning appeared first on Mind the Product.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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5 Best Practices Marketers Often Overlook When Measuring Retention

Amplitude

Austin Hay, Head of Marketing Technology at Ramp and Reforge expert, provides five retention analysis best practices he’s picked up from his MarTech experience.

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Fun Discussion About Free Your Inner Nonfiction Writer with Mark Leslie Lefebvre

Johanna Rothman

I had a great time discussing Free Your Inner Nonfiction Writer with Mark Leslie Lefebvre on Episode 316 – Free Your Inner Non-Fiction Writer with Johanna Rothman. I met Mark back in 2017 when I attended an Anthology workshop from the nice folks at WMG Publishing. I sold two short stories at that workshop, my very first short story sales. (Woo!) At the time, he thought I was an experienced short story writer.

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Just Released: Integrating Gocious Roadmaps With Jira for Seamless Collaboration

Gocious Blog

Many powerful management tools are available to manufacturers and product teams beyond the high-level dashboard that a product roadmap management software offers. Engineering teams, for example, require effective ticket management software systems that help them prioritize their backlogs and delegate tasks to their teams before reporting back to their product managers or product owners.

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5 Important Steps to Ensure Your Design System is Successfully Adopted Across Your Organization

Emerge Insights

Design systems are becoming essential to managing digital products and experiences across large organizations. A design system is a set of reusable components, patterns, guidelines, and assets that work together to create cohesion across products. This includes elements like logos, colors, icons, UI patterns, code components, and design principles. The benefits of a design system […] The post 5 Important Steps to Ensure Your Design System is Successfully Adopted Across Your Organization ap

UX 52
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Overcome B2B Obstacles with These Tried-and-True Tips

dscout People Nerds

B2B user research comes with a unique set of challenges. Here’s how to help the process go smoother.

B2B 52
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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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What is product strategy exactly? And why it matters

The Product Coalition

What Is Product Strategy Exactly? And Why It Matters Product strategy is a creative act, to “do something new,” approaching an opportunity from a different angle. — Self Attributed I sat daydreaming in the nondescript cafeteria of a Fortune 500 company, unprepared for what was about to hit me. The intoxicating aroma of fresh ground coffee filled the air.