Sat.May 09, 2020 - Fri.May 15, 2020

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Six Must-Dos for Your First Month in a New Product Role

ProductCraft

Congratulations on entering the next phase of your product management journey. Whether this is your first PM job or you’ve been in the field for a decade, it’s important to get off to a strong start in your new role. Over my own seven-plus years in the product management industry, I’ve started my fair share. Read more » The post Six Must-Dos for Your First Month in a New Product Role appeared first on ProductCraft by Pendo.

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Patience – A Leadership Principle

Lead on Purpose

During the last few weeks and months so much has changed for all of us. With the recent pandemic we’ve seen many things change that we heretofore took for granted, things we’d become so accustomed to were transformed within days.

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Trending Sources

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3 Signs That Product Paralysis Is Imminent and How to Avoid It

Product Management University

The initial stages of product paralysis begin the moment your company has its second product. Two products, two markets, two sets of users, two sets of priorities, etc. Enter product management into the equation. Assuming your company deems the function of product management as something more than “the enhancement list department,” product management should be leading the charge to not only prevent product priority paralysis but condition the company to avoid it.

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Daily Stand Ups and Crisis Management

Modus Create

Agile project management has taken over the world and is widespread within most organizations. SCRUM, Kanban, and SAFe frameworks lead the way in making teams and companies add value quicker while reducing traditional risks. It may be in implementation as part of your software development teams, it could be getting adopted into a whole department or business unit in your company, or maybe it is already part of your normal workstyle in your organization.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Empower Product Teams with Product Outcomes, Not Business Outcomes

Product Talk

I’m excited to add Hope Gurion as an official author on Product Talk. She has guest posted here before and has worked with me for years. She coaches teams using my Continuous Discovery Habits curriculum and is helping me bring the Continuous Discovery Habits workshop to more companies. Help me in welcoming Hope as an official author. You’ll see she’s starting with a great contribution below and I’m excited to read more from her in the coming months.

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Your Project Budget Is Definitely Wrong

The Product Coalition

It’s impossible to imagine our lives without budget planning. We have to buy a lot of things, from food to entertainment, and if our expenses aren’t well managed, it’s easy to lose control over them and start spending too much. The same goes for software development. If you want to create a new app, managing your financial investment is one of the most important parts of the whole process.

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The “51331 memo” and the origins of product management

Product Management Unpacked

Today is no ordinary Wednesday. It’s May 13th. It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In his memo, Mr. McElroy proposed how P&G brands could be managed more effectively by creating a new management role for people who would be accountable for particular products, rather than business functions.

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Customer Segmentation for Growth Hacking

Piyanka Jain

Customer Segmentation for Growth Hacking (Aryng?—?Unsplash?—?William Iven) Marketers often equate growth hacking with driving user acquisition. They invest all their effort and money to acquire maximum users with a minimum amount of spend. However, not all users are equal. Some will come on your website, create a profile, and never buy a thing from you.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Mobile apps in the Media category have experienced an uptick in traffic these past few weeks and months as people scramble to get their hands on the latest news regarding coronavirus. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? One of the most critical pieces to this puzzle is first understanding how your app compares to others in this industry and then tracking the changes you’re seeing against these benchmarks.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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A Guide to Components for Product Managers

The Product Guy

Drawing on my own experience as a naive Product Manager, the goal of this talk to increase awareness into the world of front-end JavaScript components. Specifically how to research these at the start of a project to avoid going into production with the wrong ones. In a recent live stream from one of our mentors of The Product Mentor , John Masterson, lead a conversation on this topic.

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Troubleshooting Agile – Jeffrey Fredrick & Douglas Squirrel on The Product Experience

Mind the Product

One of the tropes we’ve heard again and again is that product people don’t actually build anything. We’re not designers (except when we are) or engineers (unless we can code) or anything actually, y’know, useful. What that viewpoint misses is that we build understanding, alignment, and purpose – and that our best tool is conversations.

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Customer Segmentation for Growth Hacking

Piyanka Jain

Marketers often equate growth hacking with driving user acquisition. Continue reading on The Startup ».

Startups 221
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30 Easy Ways to Improve Your Mobile App During Coronavirus

Alchemer Mobile

Coronavirus has changed the way the world consumes. The majority of us are staying home, and businesses across all industries have had to adapt to customers engaging with their products and services remotely. Even if—especially if—you’ve seen a dip in revenue, remember that your customers aren’t gone; they’re just at home and are engaging with you in a new way: through mobile.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How Do We Know if We’re Solving Customer Problems That Matter?

Product Management University

What’s the easiest way to figure out if we’re solving customer problems that matter? Here are three simple things you can do to determine if you’re solving customer problems that matter. Identify Customer Outcomes . What job tasks or workflows are your customers better at doing because of your products and why do they matter? Here’s the key to answering this question in a meaningful way.

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A Guide to Salaries: Know Your Worth and How to Ask for It

Mind the Product

Outside the product community – and perhaps even inside it occasionally – there’s still confusion about what makes a Product Manager and how a product person can progress their career. A couple of years ago Martin Eriksson wrote a very helpful post on the product management career ladder – Product Management Job Titles and Hierarchy, which [.].

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Customer Segmentation for Growth Hacking

Piyanka Jain

Marketers often equate growth hacking with driving user acquisition. Continue reading on Medium ».

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What is Product Ops?

The Product Coalition

For such an integral part of product, it’s amazing that nobody seems to know what Product Ops is! As a skill on LinkedIn, Product Operations has grown 80% in the last year. So why is no one really talking about it the way they talk about things like Product-Led Growth ? Here, we’ll go through the meaning of Product Ops, the role of Product Manager vs Product Operations Manager, the benefits of having a Product Ops team, and some typical interview questions.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Support strategies that drive better retention

Intercom, Inc.

“We’re seeing a big motion across all businesses on how an amazing customer service experience drives loyalty overall.”. That’s Tom Ronen, Head of Customer Success for monday.com , on a topic that’s been on many of our minds lately: retention. We sat down with Tom and Kaitlin Pettersen, our Global Director of Customer Support, in a recent webinar that focused on how support teams can increase retention and reduce churn among their customers right now.

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Stories From the ProductTank Community – Hong Kong

Mind the Product

Organiser Amanda Lam tells us about her ProductTank in Hong Kong, where, despite Product Management still being in its infancy, the community is vibrant and keen to connect – in fact, on occasion, events have to be extended to allow for all the conversations! What motivates you to run ProductTank meetups? For me, ProductTank provides an opportunity to advocate product management in local communities, and get to know people with a similar background.

Events 138
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Advice is More Important — and Overwhelming — Than Ever. Here's How Founders Can Cut Through the Noise

First Round Review

Unlocking the wisdom of your advisors has always been crucial for any founder, but it's even more important in the midst of massive uncertainty. We've rounded up six tactics from top experts for cutting through the noise and extracting the advice founders need to make meaningful decisions.

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Powerhouse Product Marketing: Tips For Devising a Product Launch Email Campaign

The Product Coalition

Source: Pexels Selling products to the general public is a great way to make money. The main thing you need to do to stay relevant in the world of retail is to develop new products regularly. Selling consumers the same old thing will get boring after a while, which is why developing and promoting new items is crucial. A recent study found that nearly 95% of the products released each year will fail.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Product Life Cycle ? Best Examples

The Basics of Product Management

The product life cycle (PLC) is the series of steps through which every product goes. Product life cycle stages- Introduction, Growth, Maturity and Decline. As a Product Manager, this is what you constantly need to think about. Check out the list of top 9 product management courses. The lifecycle of your product is all you should ever care about. After all, nobody is more responsible for a successful lifecycle than a Product Manager.

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Product Management Salaries Survey ? The Results

Mind the Product

We ran a short survey to ask you about salary and salary negotiations. Here we reveal our key findings. And, if you’re a Mind the Product member, you can also access our in-depth article: ‘A Guide to Salaries – Know Your worth and How to Ask for It‘ The Results Don’t have the time to [.]. Read More. The post Product Management Salaries Survey – The Results appeared first on Mind the Product.

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The state of product analytics in 2020, and how to move forward

Mixpanel

Sophisticated product teams that are able to merge business needs, user feedback and business objectives—all while proving ROI— are a rare find. To learn more about how these teams work, we surveyed over 450 product managers, leaders, and UX designers from across the world to build our State of Product Analytics report in partnership with Product School.

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Monolithic vs Microservices from Product Manager Perspective

The Product Coalition

Photo by Johannes Plenio on Unsplash Enterprise Product Managers are a bit different compared to the others. There are certain degree of technical knowledge that you have to know in order to proceed smoothly. One particular issue that I often see is, whether to scale up a product quickly or not. As you know that being a Product Manager for internal teams give me some confidence that I can easily extract requirements from them and scale it smoothly.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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The Role of Market Research in Times of Uncertainty, Crisis and Change

Pragmatic Marketing

After being in the market research industry for nearly 30 years, I’ve been involved with research and insights through several recessions and other types of crises. When there’s uncertainty, there’s confusion. There’s also a lot of curiosity. For marketers, it’s easy to be unsure of what to do in an uncertain environment.

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Building Consumer-Grade Experiences for the Enterprise By Ciara Peter

Mind the Product

What is enterprise software? Software used to satisfy the needs of an organization via its individual users. In this ProductTank San Francisco talk, Ciara Peter, then Senior Director of Product at Box breaks down the enterprise growth funnel and explains how we can provide the best experiences for our customers. Watch the video to see her talk in full.

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How To Align Innovation Projects With Corporate Strategy

Strategyzer

From our experience, nowadays most companies perform some sort of innovation activities. Unfortunately, we only rarely see a clear alignment between strategy and innovation. This results in innovation projects that inevitably fail to gain traction and support from leaders within the business. Steve Blank, founder of the Lean Startup movement, calls this “innovation theatre”.

Strategy 109