December, 2020

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An Introductory Guide to Portfolio Product Management (PPM)

ProductCraft

Over the last two decades, we’ve observed a puzzling paradox: Great product managers exist at both market-leading and market-losing companies. So what else does it take to build a high-performing product organization that propels companies up and away? What’s the secret sauce beyond having the best talent and great product strategy?

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Successful Product Management is All About Collaboration

Amplitude

Your product is unlikely to be successful if your org can’t leverage your team’s different personalities and perspective. Get Buy-In and Diversity of Perspective from Stakeholders. Having a diversity of perspective in the room means you’ll get more inputs to determine the best output.

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Building a great sales team: How Intercom fosters and maintains its sales culture

Intercom, Inc.

From a cultural perspective, this creates a more nuanced, varied, and ultimately fulfilling sales cycle for your sales team, who aren’t stuck churning out the same spiel day after day. Seek out diverse perspectives. Understand your impact.

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Product Validation: Testing and Researching Ideas to Ensure Product Success

The Product Coalition

There’s nothing worse from a personal and business perspective than investing your time, money, and effort into an idea, only to find out no one wants it or needs it. both from a technical and business perspective. New ideas are exciting. Is there a place for it? Should it be done? Can it be done? How can it be done?

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Interpreting your Qualitative & Quantitative Data through Storyboarding

Speaker: Tristan Kromer, Lean Coach, Kromatic

Storyboarding is a simple way to integrate Qualitative and Quantitative perspectives into a complete picture of how the user experience impacts the business model. Qualitative vs. Quantitative is an argument that shouldn't happen.

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One-stop S.H.O.P.

Intercom, Inc.

We wanted to explore the retail landscape through various distinct themes – offering a range of perspectives and experiences.

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How To Partner With Technology Suppliers

The Product Coalition

Having worked on a number of large technology programmes involving the selection and management of strategic suppliers, I wanted to share my perspectives from the ‘buy side’ on how to build effective partnerships. A partnership is a long term relationship that creates material value for both parties.

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Products for Product People: Best Practices in Analytics

Speaker: Andrew Wynn, Senior Product Manager, Looker

He will give the "meta" perspective from a practitioner who is building products that anybody, including product managers, can use to access, analyze, and act on data to make important decisions. But proper data analytics solutions take work to deliver - it's not as simple as just building a dashboard.

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Prioritizing Customer Experience Using SLIs & SLOs: A Case Study from The Telegraph

The premise of SLIs/SLOs is that all teams—product, architecture, development, and platform— need to look at services from the customer’s perspective. Service Level Indicators and Service Level Objectives are now the principal tools for focusing on what really matters.

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Drive in the Express Lane to Product Growth

Speaker: John Mansour - President, Product Management University

You’ll walk away from this webinar with a fresh perspective on: Top target market traits. If you’re a hard-core believer in traditional product management practices, you might be uncomfortable, but growth occurs outside of our comfort zones. Analytics that guarantee customer value. The most crucial product metrics you need.

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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.

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Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Storyboarding is a simple way to start integrating both perspectives into a complete picture of how the user experience impacts the business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

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Game-Changers 911™: How to Change the Product Management Game in 2020

Speaker: John Storm, President, BrainStorm Network

Webinar Takeaways: Spark new Game-Changing perspectives, options and ideas. In this webinar, we’ll use a sampling of case studies, tools, techniques, and strategic stories to help you identify game-changing opportunities within your company and the world of product management, and then brainstorm ways to capitalize on these ideas.

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Game-Changers 911™: How to Change the Project Mgt. Game in 2020

Speaker: John Storm, President, BrainStorm Network

Webinar Takeaways: Spark new Game-Changing perspectives, options and ideas. In this webinar, we’ll use a sampling of case studies, tools, techniques, and strategic stories to help you identify game-changing opportunities within your company and the world of project management, and then brainstorm ways to capitalize on these ideas.

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How to Run Your Business Like a CPO: Product Management From a Pro

Speaker: Karl Rumelhart, CPO at Gainsight

Register to get Karl’s perspective on how to level up your career as a product professional, including: What CPOs can do to help their teams in today’s changing landscape. You'll discover key insights from an expert CPO on how product teams can impact their organizations and weather the storm of today's economic instability.