February, 2022

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The Great Silence

The Product Coalition

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” …most invariably say zero. I know this because I asked. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently.

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Why Product Owners Need Effective Scrum Masters?

Roman Pichler

Listen to this article: [link]. What the Scrum Master Should Do. While the role is discussed in many books and articles, I find that it is still not always correctly understood. What’s more, it’s not uncommon in my experience that product owners have to do their job without the support of a Scrum Master or agile coach. So why is the role important? I view the Scrum Master as someone who takes care of process, collaboration, and organisational change issues.

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Roadmaps: Break the rules without breaking the principles

Mind the Product

Avoid roadmaps that are timelines with lists of features by staying true to the principles of a flexible roadmap.

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The Five Stages of Product Adoption

Alchemer Mobile

We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. It is the way in which customers discover a new product, understand its purpose and value, and then continue to use it as intended.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Ask Teresa: Who’s Responsible for What in the Product Trio?

Product Talk

As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses , go through my training , or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work. They consider the ideas in the context of their own team and company. And sometimes they simply need a little further clarification and guidance in order to feel confident taking the next steps.

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Top 50 Resources on Product/Market Fit

Sachin Rekhi

The most important journey any new product goes through is finding product/market fit. Marc Andreessen, who popularized the term, defined it as: Product/market fit means being in a good market with a product that can satisfy that market. Despite sounding so simple, the majority of new products fail due to never finding this illusive fit. This fit illudes both new startups creating their very first product as it does established organizations seeking to expand their product portfolio.

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How to Create A Value Proposition: A Four Step Framework

The Product Coalition

A strong value proposition is a cornerstone of a product, so let’s do it right. Source: hec.edu Crafting a value proposition might be a daunting task. Let’s see how we approach this topic with a simplified, four-step framework. Step 1. Start With the Problem Space The first step we need to tackle when creating our value proposition is to understand our potential users and their problems.

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Effective communication with software engineers

Mind the Product

In today's article, Simón Muñoz shares some tips on communicating effectively with engineering teams that he has been learning throughout his career, as well as elaborating on why it's important [.] Read more » The post Effective communication with software engineers appeared first on Mind the Product.

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Advanced Mobile App Marketing Strategies to Improve App Store Optimization (ASO)

Alchemer Mobile

There are hundreds – if not thousands – of articles in the world covering App Store Optimization (ASO) essentials. While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. App store optimization goals. The ultimate long-term goal of ASO is to reduce the cost of acquiring new customers by making the search and decision-making process faster.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Product in Practice: Assumption Testing with Engineers at Orion Labs

Product Talk

Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. This is a common mistake that Teresa addressed in a Core Concepts post , saying “We’ve spent the past 30+ years asking engineers to be order takers. We’ve often shut down their ideas before they can fully explain them.

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Transform the way you share your work: Tricks from Hollywood’s publicity playbook

Intercom, Inc.

At Intercom, we believe in the power of sharing cross-functionally. Seeking feedback at various stages of a project helps avoid bottlenecks and silos, and ultimately drives business impact. Diving into a new project is an exciting challenge, but it takes time to develop context, address stakeholder needs, and meaningfully understand the problem. Without even realizing it, we begin to work with blinders on.

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Over-orchestrated: what happens when your team is too in-sync

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Team cohesion is an important component of high-performing teams. Too much team cohesion can mean that individuals focus on coming to an agreement rather than finding the best idea. Encouraging a culture of healthy dissent can help prevent this – but only if team members feel psychologically safe.

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Three Wrong Reasons to Give Up on Product-led Growth

The Product Coalition

Product-led growth is one of the hottest topics in our industry. Some people swear by the name of it, while others disregard it completely. One way or the other, if you are in B2B SaaS, this is a discussion-worthy topic. Don’t decide based on the wrong reasons. Photo by R Khalil from Pexels Product-led growth (PLG) seems to be everywhere these days.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Killing product zombies: a five-step approach

Mind the Product

As product people, we find features, processes, and products that aren't functioning well. This article is an overview of a trigger list, that a team can refer to identify and kill such non-functioning product zombies. [.] Read more » The post Killing product zombies: a five-step approach appeared first on Mind the Product.

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Calendar Reviews

Mironov Consulting

My product leader coachees and I sometimes do calendar reviews.  We look at their chock-a-block schedules, and talk about the struggle to address important things when faced with 7+ hours/day of meetings.  We often feel a lack of agency (control), where our jam-packed calendars drive us from one discussion to the next — with no time to catch our breath or complete action items from the last six meetings.

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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. You would think that a business as well established as the cosmetic business would not see a lot of disruption. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? Well, it turns out that in the cosmetics business product managers at some of the smaller firms are in the process of changing how things are done.

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Wellbeing coach Marilyn Suttle on curbing burnout and attrition

Intercom, Inc.

The past couple of years have been … challenging, to put it nicely. Most of us have been working remotely, isolated from friends, family, and coworkers, uncertain of what the future might bring, and it has all taken a toll on our mental health. We’re stressed, exhausted, overworked, and burned out. As a result, resignation rates have been on the rise – a record number of 4.53 million Americans quit their jobs last November, and research shows that 72% of tech employees are thinking of quitting i

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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What does psychological safety mean, anyway?

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-Second summary. Psychologically safe work environments allow team members to feel that they can safely take calculated risks without fear of repercussions. A lack of psychological safety may deter people from speaking up about mistakes, knowledge gaps, or potential problems. When working remotely, you can promote psychological safety by being intentional about scheduling one-on-one meetings, asking open-ended questions, mode

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Network Product Users Aren’t Equal

The Product Coalition

Networks and other marketplace products (referring to all as networks for simplicity) are challenging because of the co-dependency between… Continue reading on Product Coalition ».

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Thriving in hypergrowth – Cassidy Fein on The Product Experience

Mind the Product

While hypergrowth can be amazing, it comes with a separate set of challenges. We talked with Cassidy Fein about how to navigate this environment. [.] Read more » The post Thriving in hypergrowth – Cassidy Fein on The Product Experience appeared first on Mind the Product.

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How to Survive in a World of Information Overload

Nir Eyal

We live in a world of too much information, and it’s nothing less than a blessing. Throughout most of human history, access to knowledge was limited. Power equated to how much information you had access to. Kings built great libraries, and texts were rare and valuable things. Today, however, what was once scarce is abundant. We’re drowning in information.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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How Can Product Managers Deal With Faulty Components?

The Accidental Product Manager

GM’s Product Managers Have Run Into A Battery Problem Image Credit: Frank Hebbert. So I’m willing to bet that you are pretty proud of your product. You believe that you are using your product development definition to provide your customers with a high quality product that can meet their needs better than any other product that is currently on the market.

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Security at Intercom: How our InfoSec team protects our customers’ data and trust

Intercom, Inc.

??At Intercom, we think deeply about how to deliver the safest, most secure experience possible for our customers and their customers. . As a SaaS business, Intercom is a data processor: our customers entrust us with their data, which we store and process on their behalf. From the beginning, we’ve considered customer data to be one of Intercom’s most critical assets and focused our efforts on protecting it by building strong internal security foundations for our product and infrastructure. .

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What strong teamwork looks like: 7 proven models

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Creating a strong, cohesive team takes intention and planning. Researchers have been studying team dynamics for decades. There’s a significant body of knowledge about which organizational structures provide the best results given the circumstances, goals, and personalities involved in a team.

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A Growth Hacking Case: Netflix & Facebook

The Product Coalition

Photo by Austin Distel on Unsplash What is product growth? When a lead converts as an active user & regularly takes action around the core value of the product is the outcome of product growth. Further, users also impact the revenue model of the product as they stay around with product values that satisfied their needs and experience. The onset of product growth hacking The concept of growth hacking flourished primarily post dot-com bubble.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Mind the Product joins Pendo

Mind the Product

We've got a big announcement and we're excited to share it. Mind the Product has a new home – we're joining Pendo! Learn about this exciting move and how it will allow us to support the continued growth and development of our product, content, events, and community. [.] Read more » The post Mind the Product joins Pendo appeared first on Mind the Product.

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The Complete List of UX Research Conferences and Events in 2022

UserInterviews

A giant list of 80 upcoming conferences on UX research and design, including online, in-person, and hybrid events through 2022.

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From Academia to UX: Understanding User Research Lingo

dscout People Nerds

While research is a key proponent of both areas, how it’s conducted and communicated differs widely. Here’s what you need to know to succeed in the space.