Mind the Product
MAY 14, 2018
Growing up, I wanted to be an astronaut – or a dinosaur. I think I got closer to being a dinosaur, I certainly did more practice! As an adult, if I could trade careers overnight I’d quite like to be an actor. The challenge of authentically playing different characters in different situations appeals to me, but I know it’s a career that is much harder than it appears.
Roadmunk
MAY 15, 2018
It’s the second last episode of Product to Product’ s second season! Listen to the episode below: As we reach our final stretch of exploring the human side of product , we’re joined by Ben Mills , Head of Product at Venmo, this episode. Overseeing a team of 11 product managers, Ben is a step removed from managing the actual product at Venmo.
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Andrew Chen
MAY 14, 2018
[Hi readers: I wanted to share a podcast interview I did with Adam Risman of Intercom, who interviewed me on a wide array of topics including Dropbox’s viral growth methods, my time at Uber, and future growth strategies. This was originally published on Intercom’s blog here. Hope you enjoy! -A]. Listen to the podcast here ». tldr; Here’s 5 quick takeaways.
The Product Coalition
MAY 14, 2018
UX and product management have broadly the same goals?—?to understand users’ needs, to create excellent experiences that solve those needs and to keep innovating products, with these aims in mind. Product managers make up a sizeable proportion of the graduates of our courses. They benefit from learning the UX mindset, introducing UX techniques directly into their workflow and influencing others in their organisation to adopt UX as an integral process.
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While data platforms, artificial intelligence (AI), machine learning (ML), and programming platforms have evolved to leverage big data and streaming data, the front-end user experience has not kept up. Holding onto old BI technology while everything else moves forward is holding back organizations. Traditional Business Intelligence (BI) aren’t built for modern data platforms and don’t work on modern architectures.
Intercom, Inc.
MAY 16, 2018
Despite the mountain of evidence contradicting the mantra of “if you build it, they will come”, it’s still extremely prevalent among product-first companies. Why? First, most founders don’t have a background in either sales or marketing, and even though they’re told to “ start marketing the day you start coding ”, they just don’t know where to begin, or they’re incredibly overconfident.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
MAY 18, 2018
Empathy is the foundation of the whole Design Thinking process. Putting ourselves in someone else’s shoes enhances our ability to receive and process information, which helps us understand how other people experience the world. As a product designer, I know that empathy helps me to recognise the difficulties that people face, alongside their needs and desires, and that I can then use that knowledge to design the best solution for their challenges.
Product Management University
MAY 15, 2018
What’s the difference between a product backlog and a sprint backlog? There are two key differences between a product backlog and a sprint backlog. A sprint backlog typically covers a few sprints whereas a product backlog covers a much longer timeframe like one or two quarters. The second difference is the content and context within each document. The content in a product backlog should be more WHO, WHAT & WHY – who is the user, what job task will you help them improve, why is it important
Intercom, Inc.
MAY 14, 2018
There are few functions where the phrase “the more things change, the more they stay the same” rings truer than in marketing. For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. At the end of the day, nothing you do as a marketer will land without those elements; as Copy Hacker’s Joanna Wiebe once told us , “People will not read anything, anywhere that is boring, ever.
UserVoice
MAY 16, 2018
Numbers are great—when the black ones get bigger and the red ones get smaller, it’s always a good thing. And yeah, charts are awesome—arrows pointing up and to the right portend great things in the future , especially when they look like a hockey stick. But it’s hard to make an emotional connection with facts and figures when you’re seeing them in a presentation.
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.
Mind the Product
MAY 17, 2018
Over the past year I’ve worked with hundreds of product managers in dozens of companies, and there’s been one question that has sounded like a persistent drum beat: “ What is the difference between the role of a product owner and a product manager? ”. When confronted with this question, I used to hesitate, because from company to company there are a million things that can affect the roles; the product, larger organization structure, product development process, cultural differences, regional di
Product Management University
MAY 14, 2018
Senior executives often request a product feature ROI prior to approving plans for product development. It’s a mind numbing exercise for product managers and developers and in most cases a fool’s errand. Most products and features are usually interrelated at some level and target the same markets and customers, so how is it possible to predict revenue and cost estimates on a feature by feature basis?
Intercom, Inc.
MAY 18, 2018
There’s a key turning point for your hiring strategy in a rapidly scaling team or organization. The inflection point is when you go from only being comfortable hiring star candidates who pose very little risk to taking chances on candidates who don’t tick all the boxes but who have promise and potential. Making that transition smoothly is crucial for your longer-term growth.
Miro
MAY 18, 2018
Understand context and diminish risk: How to build your first Wardley Map with RealtimeBoard Wardley Maps are all about strategy. To be more precise, it’s about building an intuitive and shareable understanding of your context so the strategy you adopt ends up being a good one. All this is especially helpful if you are starting […]. The post Understand context and diminish risk: How to build your first Wardley Map with RealtimeBoard appeared first on RealtimeBoard Blog.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
First Round Review
MAY 14, 2018
It's rarely a straight line to product/market fit. Here are ClassPass founder Payal Kadakia's hard-won tips for marketplace startups that helped her guide her company from a near-bust to a $470M game-changer.
The Product Guy
MAY 13, 2018
Many product teams make the mistake of trying to serve too many different customer segments particularly early on in the product’s existence. As a result, they struggle to deliver on the features and functionality to keep all customers happy. In this talk, we explore why successful product managers need to clearly define what target customers their products will serve and how they can lead their teams to stay focused on meeting the needs of these customers.
Intercom, Inc.
MAY 17, 2018
Why does someone switch from one product to another? It’s rarely the first reason they’ll offer. You have to dig deeper to find out, and that’s where Jobs-to-be-Done comes in. Bob Moesta pioneered the Jobs-to-be-Done (JTBD) framework in the mid 90’s, alongside Harvard Business School Professor Clayton Christensen. In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete.
Mind the Product
MAY 15, 2018
At this year’s MTP Engage conference in Hamburg executive coach Julia Whitney delivered a well-received keynote on psychological safety, as many studies have shown it to be the most critical factor in building high-performance teams. As product managers we can ruin our team’s speed by “threatening” our team members. Most of the time we do so without even knowing – by questioning the status of a team member for example, or by taking decisions team members felt where just unfair.
Speaker: Margaret-Ann Seger, Head of Product, Statsig
Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating
UX Studio
MAY 15, 2018
By definition, design handoff takes place when the finished design has reached the stage for the developers to implement it. Let’s look at the basics and some suggestions to get the best out of the designer-developer collaboration. We at UX studio have a long history of working with developers during our projects, and fortunately, we get better and better at it every time.
Clever PM
MAY 17, 2018
Product Management is a hot role in the current market, partly because there are companies realizing the importance of the role, and partly because everyone seems to think that they can do the job. Without opining on either of those driving forces, in my experience there are three key things that any candidate can do […].
Intercom, Inc.
MAY 15, 2018
In a business climate where customer support is often considered a cost center, we’ve seen firsthand that investing in real-time support actually drives revenue and customer satisfaction. It does, however, come with its fair share of operational challenges. As discussed in our original post on this subject , we’ve seen that new customers were 30% more likely to start a trial on the back of a swift first response from our support team.
Mind the Product
MAY 16, 2018
The biggest opportunity for improvement – in business, at home, and in life – is awareness. Alan Mulally, former CEO of Ford Motor Company. In 2006, Alan Mulally took over as president and CEO of a struggling Ford Motor Company. Ford’s glory days as one of America’s top automotive companies were a distant past, and the company was staring at $17 billion losses.
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In the rapidly-evolving world of embedded analytics and business intelligence, one important question has emerged at the forefront: How can you leverage artificial intelligence (AI) to enhance your application’s analytics capabilities? Imagine having an AI tool that answers your user’s questions with a deep understanding of the context in their business and applications, nuances of their industry, and unique challenges they face.
Pragmatic Marketing
MAY 16, 2018
Amazon just increased the price of Amazon Prime by 20%. Wow! That’s a big jump all at once. The good news is this was the first increase in 4 years. In 2014, they increased the price by 25%. These big price increases must impact their subscriptions. Instead of trying to determine if this latest price increase was good or bad, let’s consider: Should they do 20% all at once or should they have done 5% per year?
First Round Review
MAY 15, 2018
It's rarely a straight line to product/market fit. Here are ClassPass founder Payal Kadakia's hard-won tips for marketplace startups that helped her guide her company from a near-bust to a $470M game-changer.
The Product Coalition
MAY 16, 2018
A story of passion, determination, and courage. “May you have the courage and determination to pursue your passion”?—?Anonymous I’ve always enjoyed talking strategy. As a software engineer, I would typically find myself having the desire to be part of the strategic decision making and slight dissatisfaction when I am just handed tasks based on the outcome of business decisions.
The Product Guy
MAY 12, 2018
If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….
Speaker: David Bard, Principal at VP Product Coaching
In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.
Revulytics
MAY 17, 2018
Did you make it to the end of the blog title or stop after “short attention spans?” You’ve likely heard that highly circulated statistic that the average attention span of a human – eight seconds – is now shorter than that of a goldfish. And you probably wondered the same thing I did when hearing this statistic: what exactly were the people being asked to pay attention to?
The Accidental Product Manager
MAY 14, 2018
In the fashion industry, speed to market is what matters Image Credit: GoToVan. If you had to, how quickly could you get a new product to market? One month, two months, 6 months, a year? For most product managers, we get our next product to market when we choose to get it there – our customers really don’t have too much say in the matter. However, over the in the fashion industry things are a bit different.
The Product Coalition
MAY 16, 2018
Yesterday… this amazing game was finally released: [link] The thing is that it took more than 2 years to finally arrive! It was a Kickstarter Project that I backed and that was fully funded in July of 2016: Booya. Funded. And guess what… their estimated delivery date was… … … wait for it… … … …: Hmmm. January 2017…?! Yeah, that’s right. January of last year.
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