Sat.Oct 28, 2017 - Fri.Nov 03, 2017

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How Buyers Sell Themselves, Product Usability & Revenue, and Two Types of Demos

Product Management University

The B2B Product Manager Magazine October 2017 is now available. In this issue we discuss the value of listening as one of the most overlooked sales skills, and the value of business conversations. We also examine product usability and its impact on revenue, plus sales demo tips. Be sure to check out our brand new lineup of advanced training programs.

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Creating a compelling culture

Lead on Purpose

Whether you recognize it or not, the organization you work in has a culture. Big or small, every company has beliefs and values that drive its core philosophy.

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Trending Sources

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Are You Doing Your Standups Wrong?

Clever PM

During this year’s ProductCamp Seattle, I sat in on a great presentation by Dave Manningsmith where he discussed several dysfunctions of the daily standup ceremony (or “ritual” as he referred to it) that so many of us participate in on a daily basis. And it really made me think a lot about just how badly […].

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Taking a Customer-Centric Approach to Software Product Management

Revulytics

It’s a familiar storyline these days. Software customers have many choices and high expectations, and as such, even the most established installations could fall to a more agile competitor. It’s against that backdrop that the term “customer-obsessed” has ascended in importance. What does it mean to be customer-obsessed? As Cliff Condon of Forrester Research makes the analogy in this video , i t’s like being that really intense sports fan, and the customer is your team. “ You need to be able to r

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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How Calm Technology Can Help Us Be More Human by Amber Case

Mind the Product

As demonstrated with her TED talk we are all cyborgs now Amber Case has a pretty unique perspective on how technology impacts people’s’ lives. With clients, Amber regularly has to reign in their ideas – such as the smart fridge, which she sees leading us towards the Dystopian kitchen of the Future. Petnet.io is another example she conjures up, which is supposed to feed cats and dogs remotely.

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Innovate like a startup–and other innovation insights for product managers Nov 3, 2017

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Join me at the annual PDMA conference, Chicago Nov 12-15. Five educational tracks and 30+ sessions. I’m co-presenting with John Spero from Praxair on how organizations effectively and simply accelerate their product capability.

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Agile in the Real World

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Addi Regev, lead a conversation around “Agile in the Real World”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.

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A Step-by-Step Guide to Constructing a Persona Workshop

Mind the Product

Our team is building a product for just one person. Unbelievable! Who is this person? His name is Eric. Eric is a senior developer at a medium-sized software company. With a smooth career path and eight years industry experience, Eric is considered a successful engineer. Eric loves coding and is passionate about new products. Radiohead is his favorite rock band.

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Humans Hate Being Spun: How to Practice Radical Honesty — from the Woman Who Defined Netflix’s Culture

First Round Review

Patty McCord created the famed 'Culture Doc' that became Netflix's foundation. Here, she talks about how to make honesty everyone's default.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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How To Create A Convincing Product Vision To Guide Your Team

UX Studio

Working on a product without a decent product vision resembles going into the street with eyes closed. To advance a product (or life) direction helps keep things going and makes actions meaningful. On the other hand, a Product Owner has the responsibility for leading and guiding others as well. The PO needs to keep business plans and customer requests in mind while motivating everyone to work towards a common goal.

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Finding The Way Things Are through Product Management

The Product Guy

From The Best Product Person of 2016, Chris Butler, …. Looking Forward. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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4 Key Data Points A/B Testing Reveals

Generation Focus

A/B testing is a crucial element in any startup foundation. Even the big dogs on the block use it. For example, in 2012, a Microsoft employee working on Bing came up with an idea for how to display ad headlines. Unfortunately, the idea was pushed to the bottom of the priority list by program managers working on the project. Six months later an engineer saw the project, and noticing the low cost of writing the code for it, decided to do a bit of A/B testing.

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Why your next KPI to optimize for should be an opt-out rate

Tim Herbig

While my full wrap-up of this week’s Productized Conference I wanted to share an interesting thought with you, which got presented by Atlassian’s Claire Drummond and Dragana Boras. When their team recently rolled-out the excellent new version of Confluence, they established a <5 opt-out rate from the new design as their KPI to optimize for in the … Continue reading "Why your next KPI to optimize for should be an opt-out rate".

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Is Twitter Out Of Control?

The Accidental Product Manager

Has Twitter lost control of its most valuable asset? Image Credit: Pietromassimo Pasqui. Hopefully you are well aware of just who Twitter is. The micro blogging service has over 313 million monthly users (just think about adding that to your product manager resume). If you turn on just about any television program, they are always talking about what is being discussed on their Twitter feed.

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Amazing Opportunities in Product Management

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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How to Write Screener Surveys to Capture the Right Participants

UserInterviews

Create a screener survey right from the start to capture the very best study participants

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Writing Workshops Registration Open

Johanna Rothman

I have finally finished recording the videos for my writing workshops. See. Writing Non-Fiction Workshop 1: Enhance Your Business and Reputation (Q1 session starts Jan 2018). Writing Non-Fiction Workshop 2: Secrets of Successful Non-Fiction Writers (Q1 Session starts Jan 2018). The first workshop is about building a habit of writing. If you want to help people see the value in your writing, this workshop will help you express it.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Please Tell Me You Have A Backup…

Bryce York

The cloud is a *terrible* backup strategy! Let’s cover why and what you should be doing instead. (spoiler, you need a dedicated backup solution ). Have you ever wiped a hard drive? Or had a virus clean out all your data? If you’re anything like me, I bet you have. Of course, this is a much rarer thing than it was in the mid-2000s. Remember the days before Dropbox and other cloud services?

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Executive’s Guide to Digital Transformation and Monetizing IoT [White Paper]

TSIA

Whether you’re in a traditional industrial equipment, hardware, or healthcare technology company, digital transformation is having a drastic impact on the way your business is run. We’ve explained the details of each step along this transformation journey in our ebook, “Why Services is the Big IoT Opportunity for Hardware Manufacturers,” but what does that mean for executives who need to know how to approach the implications of the Internet of Things (IoT) from a high-lev

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I do it because it’s good business '18

Bain Public

This year, by partnering with Founder Fuel , Founder Institute and D3 Innovation Center I set a lofty goal to undertake pro bono advisory work. I gave over a hundred hours of advisory services in the startup interest. Including to individuals, fast scaling tech companies and incubator groups. I did so for the pedagogic value of enhancing my product and business related skill sets.

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Courtney Wiley – Building Your Business Model When Your Customer is not Your User

Mind the Product

What do you do when your customer is not your user ? Courtney Wylie , VP Product and Marketing at MentionMe, talks to ProductTank London about how to deliver value for all parties by building a business model which aligns with the interest of your users. Don’t Keep a Special Swimlane for Client Requests. You have to be realistic. Some client requests are OK.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Power of questions, power of silence

dscout People Nerds

Leadership consultant Lisa Stefanac on knowing when to push and when to pause.

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Welcome New TSIA Members! October Edition

TSIA

At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional research areas TSIA has to offer.

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How to Write Screener Surveys to Capture the Right Participants

UserInterviews

Create a screener survey right from the start to capture the very best study participants

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Get Ready for MTP Engage Hamburg 2018

Mind the Product

On April 19 & 20 the second edition of MTP Engage will take place in Hamburg. We’ve been really happy with the positive feedback we received for this year’s premiere – it’s great to know so many people took so much away from the event. Here’s a video with some impressions from this year’s event: What to expect for 2018. For 2018 we will stick mostly to the same format, but of course we’ll be tweaking things in order to apply our learnings from this year.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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PMs Drive Decisions, but EQ Drives Leadership

The Product Coalition

Would you want to be the smartest person in the room? What if you had the choice between that and having the most emotional intelligence in the room? Now layer on that you would be the primary decision maker in the room. What would you pick now? The answer shouldn’t be and isn’t so clear. Most things in life aren’t black and white; they are gray. Personally, I would want to have both, some combination that works for my personality.

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[Case Study] Using Balsamiq for Better Design Communication

Balsamiq

Gregory Wolanski is an active writer about UX and recently published an article about his use of Balsamiq called "When and how I use Balsamiq". In it, he calls Balsamiq "an elegant digital napkin.". The post focuses on how it can be used to quickly sketch out alternate views for design proposals without getting hung up on unimportant details. Gregory writes "I can use the time I would spend on exploring 3 approaches in high fidelity to explore 7 paths in Balsamiq.".

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How to Write Screener Surveys to Capture the Right Participants

UserInterviews

Create a screener survey right from the start to capture the very best study participants

40