Intercom, Inc.

MARCH 19, 2019

Even the best businesses in the world lose customers. That’s why you need to find a strategy to steadily bring in new customers in order to survive – and thrive. Without a strategy to acquire customers, it’s easy to keep doing what seems to be working without examining how effective your approach truly is. Or on the other hand, invest too little money in a channel that has the potential to bring in many more customers than it does right now.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Product Takeoff

MARCH 19, 2019

Every product has a lifecycle of Introduction, growth , maturity and decline.With digital disruption in the market place it is very critical that we design products that stay in the growth phase for a longer period of time. To achieve that level of confidence and to build products in that space we as product managers have to focus on a few key principals before we plan on getting the next thing in the marketplace.The four major principals we generally go by are Vision, Strategy, Team and Rapid l

User Testing 207

User Testing Product Research Research Software Feedback Software 207

Lead on Purpose

MARCH 21, 2019

We live in a great time where, in most of the world, you can invent a new product or service and—with the appropriate up-front work—earn money from the value it creates for customers. This is remarkable!

Marketing 165

Marketing Customer Experience User Testing Product Research 165

Mind the Product

MARCH 21, 2019

As a product professional, your company is looking to you to meaningfully change the bottom line. But are you getting the results you want? Or are you putting in countless hours only to feel like you’re not making enough progress? If you want to seriously develop a product growth competency, how do you ensure success instead of just haphazardly launching new products and features?

Framework 187

Framework Customer Experience User Testing Data Visualization 187

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The Product Guy

MARCH 21, 2019

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. > Whose shoes would you like to walk in for a day? Why? An executive at Amazon. I have read a few books about some of their best practices and would love to witness in person. I also align well with their values and would like to see first hand how leaders live them day to day.

Books 141

Books Information Product Management Product Manager 141

Intercom, Inc.

MARCH 20, 2019

If you’ve been reading this blog for the past few years, you’ll likely have heard a common refrain – the way people buy software is changing. The rise of smartphones, messaging, artificial intelligence (AI), and other groundbreaking technologies has led to a new set of expectations for buyers. We can now get exactly what we’re looking for in real-time, on-demand, whether that’s scheduling a ride, booking a place to stay or renting a movie.

Artificial Inteligence 116

Artificial Inteligence Messaging Books Technology 116

Mind the Product

MARCH 20, 2019

Prior to taking on the role of COO and CPO at Singapore-based financial portal MoneySmart, Nick Ramsay was a strategy consultant and product manager. In the last year, he’s grown the product team there from one to 10 product managers, and has been working on changing the culture and attracting the right kind of talent to his team. In celebration of the first #mtpcon in Singapore on 25-26 March 2019 , we also talked to Nick about Singapore, the product scene in Asia, and why you might want

Product Research 161

Product Research Entertainment Consulting Startups 161

The Product Guy

MARCH 19, 2019

Roadmaps are altered by user feedback, new strategies and changing client needs. Help your team adapt and keep clients aligned with these documents, meetings, and conversations. In a recent live stream from one of our mentors of The Product Mentor , Andrew Hsu, lead a conversation on this topic. We are always looking for more product mentors from all around the world.

Roadmap 138

Roadmap Document User Testing Customer Feedback 138

The Product Coalition

MARCH 18, 2019

The MoSCoW method. How to prioritize product backlog and get most valued functionality faster You won’t find any rocket science here. Instead, you’ll know a technique that is really helpful for product building. But first things first (we are talking about the priorities, huh?). It’s called MoSCoW and has really nothing to do with the capital of Russia:D In the startup environment, MoSCoW is a way to prioritize stories, features, tasks or requirements.

Software Review 111

Software Review Systems Review Differentiation Customer Experience 111

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

User Testing

First Round Review

MARCH 19, 2019

After over a decade spent leading teams, Facebook VP of Product Design Julie Zhuo firmly believes that questions are a manager’s best tool. Here, she shares the essential questions she's used to build trust, improve 1:1s and make sure feedback is heard.

Feedback Software 106

Feedback Software 106

Mind the Product

MARCH 19, 2019

ProductCamp is where it all started for me , and I get a particular feeling of joy when it comes around each year. These are the things I love the most about it: The Open Agenda. When I tell someone about an upcoming ProductCamp often the first question they ask is “Who’s speaking?”. Most events have a defined speaker line-up that’s been curated for the day.

Certifications 129

Certifications Naming Presentation Events 129

The Product Guy

MARCH 17, 2019

Product Managers want autonomy, solution guidance and strong coaching. Does your manager meet these characteristics? What can you do? As a manager, what should you do to lead your team to success? Watch as we learn more from product management expert, Alisa Warshawski.

Product Management 136

Product Management Product Manager Management Management 136

Miro

MARCH 20, 2019

Barbra Gago on rebranding a hypergrowth startupInvesting in brand–and re-branding–can result in long-term, exponential returns for a company. But evolving a familiar and beloved identity can create some unique challenges. Read why CMO Barbra Gago rebranded RealtimeBoard to Miro, the value it creates for customers and the community, and learn about the things to consider […].

Startups 95

Startups Branding Blog 95

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

First Round Review

MARCH 19, 2019

After over a decade spent leading teams, Facebook VP of Product Design Julie Zhuo firmly believes that questions are a manager’s best tool. Here, she shares the essential questions she's used to build trust, improve 1:1s and make sure feedback is heard.

Feedback Software 105

Feedback Software 105

Mind the Product

MARCH 18, 2019

As a product consultant and trainer, I hear a lot of similar questions over and over. Many are what you might expect and are regularly debated on Twitter: “What’s the difference between a product manager and a product owner?” “How should I manage my roadmap?” “Do product managers need to know how to code?”. But beyond these hot topics, there’s one question I think comes up even more consistently: “How should I manage bugs?

Reporting Tools 107

Reporting Tools Weak Development Team Roadmap User Testing 107

The Product Guy

MARCH 16, 2019

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Analytic Tools 87

Analytic Tools Positioning Management Management 87

Modus Create

MARCH 21, 2019

Software teams are interdisciplinary. They are increasingly comprised of people who have not only cross-functional skills, but also deep specializations. While different teams will have different roles, a typical software team might look something like this: Product Managers. Engineers. User Experience Designers. Visual Designers. User Researchers. DevOps.

Customer Experience 89

Customer Experience Research Software User Testing Customer Feedback 89

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User Testing

The Accidental Product Manager

MARCH 18, 2019

What should a product manager do when their new product is followed by a similar one? Image Credit: Andrew Macpherson. How many of you have ever been involved in a water balloon fight? I’m willing to bet that most of us have at some point in time. Do you remember how that went? You got some balloons, then it seemed to take forever as you used the hose to fill the balloons, and then you proceeded to run around your yard throwing your balloons at your friends trying to get them as wet as you

Product Management 84

Product Management Product Manager Management Management 84

Mind the Product

MARCH 22, 2019

Anyone who stood in Manchester’s Albert Square on the afternoon of 23 May 2017 for the public vigil after the Manchester Arena bomb attack will remember hearing poet Tony Walsh read his poem “This is the place”. His phrase “Mancunians in union” resonated with many of us and was something we wanted to celebrate at MTP Engage Manchester in February. Part of the motivation for MTP Engage Manchester was to celebrate the spirit of the place and its people, and to show how these can be evoked in a pro

Entertainment 94

Entertainment Construction Vision Engineering 94

Miro

MARCH 21, 2019

Reading time — 7 minBuildingbeautifulbrand experiences at NeoscapeHow Neoscape is using Miro to make collaboration with clients seamlessOne place to keep your ideas:“We were seeing a need for space for projects without taking up space. Miro certainly allows us to collaborate and gather ideas in one easy-to-use platform. We do much of our art reference […].

Branding 84

Branding Reference Blog 84

Good Product Manager

MARCH 18, 2019

Survey: The State of Agile Across the Organization. I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. My SiriusDecisions colleague Cristina De Martini and I are looking at agile adoption — not just within product management, but across multiple functions/departments including marketing and sales.

Events 74

Events Agile Product Research Product Management 74

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Product Management

NextBigWhat

MARCH 22, 2019

Ola’s license has been suspended in Bangalore for 6 months. Reason? Ola is charged with running bike taxis in violation of license conditions and violated government rules. Ola Cabs license… The post Ola’s License Suspended for 6 months in Bangalore; An opportunity for others? appeared first on NextBigWhat.

Government 81

Government Product Management Product Manager Management 81

The Product Coalition

MARCH 19, 2019

Things I learned the hard way, but you don’t have to Credit: Spider-Man: Into the Spider-Verse, Sony Picture Converting into a product manager has never been an easy task, however ready I thought I was. Behind the busy therefore seemingly self-important schedule, I have been keeping asking myself, what value do I bring to the table? After all, product managers are not the real “makers”.

Feedback Software 71

Feedback Software User Friction Product Management Product Manager 71

Gainsight

MARCH 21, 2019

The natural tendency of customers and vendors is to drift apart, not closer together. Let’s say it another way: The natural tendency of all your customers is to churn. But is that true? Let’s play it out. You make the sale, close the deal. Then you do nothing. What happens? I think we can all agree that on a long enough timeline, everybody quits, cancels, or lapses.

Customer Feedback 78

Customer Feedback Customer Experience User Testing Feedback Software 78

Miro

MARCH 21, 2019

How to build a high performing team culture in a remote environmentBuilding a strong and differentiated team culture is pretty challenging. Add “remote” to the mix, and it becomes very clear, very fast that you’ll have your work cut out for you.It is possible however to build a strong remote team culture –we’ve seen some […]. The post How to build a high performing team culture in a remote environment appeared first on MiroBlog | A blog by Miro.

Differentiation 73

Differentiation Blog 73

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

Artificial Inteligence

ProductBoard

MARCH 21, 2019

In 2001, a group of software developers set off a revolution in the world of tech when they outlined a new way of managing product development—agile. At the time, older models of product management such as waterfall were becoming obsolete. In the unpredictable world of tech, faster and more adaptable teams win. Even startups regularly beat out large established companies to build industry-leading.

Agile 76

Agile Product Management Product Manager Management 76

The Product Coalition

MARCH 18, 2019

Photo by Martin Brosy on Unsplash We’ve learned to measure success by numbers. Want to know whether a feature is successful? A/B test it. Was an ad successful? There are campaign metrics for that. Is a company successful? The numbers in the P&L statement and balance sheet should provide the answer. It seems that success can be defined by numbers.

Product Research 67

Product Research Vision User Testing Testing 67

Usersnap

MARCH 19, 2019

As a product manager or a SaaS company owner, what is your main drive in building new products? What impacts your decision-making process? Do you consider customer feedback? Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle.

User Testing 76

User Testing Feedback Software Data Visualization Research Software 76