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Built for you: Two-way SMS, a next-generation Inbox, smarter bots, and more

Intercom, Inc.

If you joined us for New at Intercom last month, you may already have some idea of what’s in store on Built For You this month, (but if not, you can watch it on-demand here ). Now you can map your sender address to the inbound address your customers contact you from. Learn how to set it up here.

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Tools of the Trade: Using Pendo to Manage Customer Requests

Product Talk

One of the things that you shared is that your team is using Pendo to collect some of those insights. I was hoping you could walk us through what you’re doing with Pendo and how that works. We don’t want people to say, ‘Can you do this for us?’ Leann: Yes, absolutely. We want to dig a little bit deeper.

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Intercom’s product principles: Creating personal products by design

Intercom, Inc.

Here are some of the ways it makes us better designers by encouraging us to: . With this principle reminding us to work towards personal experiences, we’re encouraged to consider time-based efficiency, user activity, and behavior to develop smart, adaptable, and contextual defaults. Consistently prioritize user needs.

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ONE THING on Feedback

Product Culture

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CX expert Bill Price on creating frictionless customer experiences

Intercom, Inc.

After all, if friction is reduced to the point where the customer never has to think about contacting you in the first place, well, we’re all the better for it. While some contacts add value and should be leveraged, most of the time, customers reach out to you out of frustration over problems that could be avoided.

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The Most Basic Rule of Product Positioning – It’s Easy

Product Management University

That formula just made us sound like everyone else. It didn’t take us long to agree that our product positioning needed an overhaul. But the dialog we would wrap around our products would be completely different than problems-features-benefits. Many of them coming from practitioner roles too.

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Navigating the unknown: How contact tracing app Rippl is using Intercom to guide New Zealand into the “new normal”

Intercom, Inc.

In New Zealand, mobile-centered solutions company PaperKite put that thought into action when they developed the country’s lifeline to reopening the economy – contact tracing app Rippl. Business owners had lots of questions about how they should reopen, what the government expected of them, and so much more – Intercom saved us”.