Wed.Apr 19, 2023

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What B2B companies can learn from Duolingo’s growth strategy

Mind the Product

As B2B companies build their PLG strategies, they can take lessons from how B2C companies have succeeded. In Pendo’s PLG Teardown web series, the panel of experts take a deep dive into how the app Duolingo has scaled growth so well and why it continues to delight users. Here's what they learned. Read more » The post What B2B companies can learn from Duolingo’s growth strategy appeared first on Mind the Product.

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Tools of the Trade: Using Personal Knowledge Management to Solve Problems and Boost Creativity

Product Talk

The world of digital products is evolving quickly. Whether you’re trying to keep track of everything you learn about your customers during continuous discovery , keep tabs on the latest thought leadership and learnings from others in the industry, or keep on top of all the newest products on the market, you can quickly get overwhelmed. So how do you keep up?

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Are You Missing the Window to Influence Your Stakeholders?

The Product Coalition

Consciously identifying decision windows to maximise your chances to influence decision makers.

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Measure What You Want to See More or Less Of: Outcomes—Not Easy Measures

Johanna Rothman

In preparation for a recent consulting engagement, the client, Tim, said, “I want you to track meeting attendance. If people don't come to your meetings, I want to know why.” Tim was worried about the cultural changes we needed to discuss for the client's ability to be more effective. Tim had good reasons to worry about those cultural changes.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Acquisition vs Activation and How to Predict Churn

The Product Coalition

A deep dive into managing user states to reduce disengagement and churn.

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The Region-Beta Paradox and its Impact on Product and Experimentation Thinking

The Product Coalition

Is mild user discomfort an acceptable goal?

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How to Find Product Market Fit and 8 Ways to Test It

Centercode

Achieving product market fit is crucial for business success. Discover a 4-step process to find and determine product market fit and explore 8 simple ways to test and validate it throughout the development life cycle. By understanding your target customers and validating your product or service, you can drive business growth and stay ahead of the competition.

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Trouble with Stakeholder Buy-In? Include Them More in the Process

dscout People Nerds

If you bring in stakeholders the right way, they’ll be engaged, empowered, and ready to act on your findings. Our experts tell us how to achieve this goal without losing control or your stakeholders’ interest.

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5 questions to ask yourself before planning your data architecture

Mixpanel

Which color is better: green or red? Which time of day is better: morning or night? Which flavor is better: sweet or sour? The answer to all of these questions? It depends. There’s no “right” answer. And the same is true for deciding on a data architecture when using an analytics tool. It depends on your existing data (availability, structure, format, and other factors) and what you need from analytics.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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June 22/23, Rochester NY: ITX Product + Design Conference 2023

Mironov Consulting

Where: Rochester, NY in person When: June 22/23 Register here This conference celebrates the power of UX design, development and product management with a 2-day conference filled with interactive workshops, inspiring keynotes, many networking opportunities, and wrapping up at the Rochester JazzFest.

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ONE THING on Getting Customers to Talk

Product Culture

As savvy Product people, we are eager to talk to customers, but it’s hard. Working with Sales or Support to identify good candidates, sending emails, following up to schedule time, writing a script, collecting and analyzing the data. It’s a lot of work. How can you fit all of that into your week? A few suggestions from teams that are making it happen: Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change

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11 May webinar: Reducing Product Waste (and achieving great outcomes)

Mironov Consulting

When: Thursday 11 May at 17:00 UK / 18.00 CEST / 12:00 EDT / 09:00 PDT Host: Product Focus Register here Many of the products we build, even if delivered on time, on spec, and with quality, don’t improve outcomes for our customers or revenue needles.  That's product waste – as distinct from engineering waste. We’ll talk about waste, how product managers add value, stakeholder requests, and how deep discovery can create more value.

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Defining a Research Strategy with Devin Harold of Capital One

UserInterviews

Devin Harold, the Director of Research at Capital One, joins us to share the ins and outs of crafting, implementing, and refining an impactful UX research strategy.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Steelman Arguments in Startups: A Guide for Product Leaders

Bryce York

Steelman arguments? In the dynamic and fast-paced environment of startups, product leaders play a crucial role in driving innovation and steering the company toward success. To ensure the team’s alignment and productivity, effective communication, collaboration, and decision-making are essential for senior product managers, directors, and VPs.