The Product Coalition
JANUARY 11, 2023
Success engenders confidence and more success for products and, therefore, product managers. Reciprocally, lack of success works the same. Show me a product manager whose latest release is a hit with users and driving the outcomes desired by the company. I will show you a product manager who is likelier to operate confidently and will continue to have at least near-term success.
AB Tasty
JANUARY 9, 2023
Urgent situations push us to act fast and scarcity triggers anxiety which also forces us to act promptly. Put into the right hands, these tools can help ecommerce and online businesses boost their conversions and increase sales.
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Mind the Product
JANUARY 12, 2023
In this ProductTank Sofia talk, Merissa Silk, Senior Staff Product Manager at Onfido, provides 10 guiding principles when doing product experiments and when bringing the culture of experimentation to your team. Consistent growth relies on experimentation. It can take different formats in modern organisations, from A/B and multivariate testing to alpha, beta, and hypothesis-driven development. [.
Product Management University
JANUARY 9, 2023
B2B product marketing changes significantly in a product led growth (PLG) model because the manner in which you’re positioning, marketing and selling your products is completely different than a direct sales model. If you’re a product marketer, one of the biggest changes in a PLG model is your growing involvement and influence on product design. To a certain extent, it’s the B2B equivalent of in-app marketing for consumer apps on a mobile device.
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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.
Gocious Blog
JANUARY 12, 2023
Product managers shoulder a lot of responsibility. It's their job to oversee the product development process, keep stakeholders informed, report to executives and program managers, as well as solve problems as they arise. While the role of a product manager is essential to any manufacturer, the position can sometimes be overlooked in terms of providing efficient tools to do the job.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
The Product Coalition
JANUARY 11, 2023
A couple of weeks ago, I was attending a public Product Management event. One of the speakers said this: “it doesn’t matter which product you’re working on — if you’re not using AI, you’re missing out”. I think that was a bit of an overstatement. Forcing a solution on a problem is never a good thing, but I do think that following tech news, and news about AI specifically, is a huge part of the toolbox for modern-day entrepreneurs.
Feedback Loop
JANUARY 9, 2023
Emmanuel Probst is the global lead for brand thought leadership, senior vice president of brand health tracking at Ipsos, and author of the new book "Assemblage". “Brands can no longer force-feed us plenty of products we don’t need; what brands need to do to succeed is transform us people and the world we live in,” Emmanuel Probst says. “I genuinely think there is an opportunity for brands to make a positive impact on people, on the world they live in, to make a positive impact on sustainability
Product Culture
JANUARY 11, 2023
At your organization, who is the ultimate owner of a project? It can be a product manager, or someone else. At companies like Apple, that person is called the “directly responsible individual,” or DRI (Orwellian?). Every project is assigned to a DRI who’s ultimately held accountable for the success or failure of the project. Subscribe to my weekly Nano-letter: Sign Up.
The Product Coalition
JANUARY 9, 2023
Product development is a complex process that involves three layers: vision, product strategy, and tactics. Continue reading on Product Coalition ».
Speaker: David Bard, Principal at VP Product Coaching
In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.
Mind the Product
JANUARY 10, 2023
There's a stage in many product interviews where the hiring manager asks you to prepare a presentation. With limited information about the level of detail and the quality of your competition, how are you meant to know what flies and what doesn't? On this weeks' podcast, we spoke with Edward Biden, Founder of Hustle Badger and former CPO at Future Learn and YunoJuno to guide us through this challenging interview stage. [.
Intercom, Inc.
JANUARY 11, 2023
Here’s the thing: there isn’t one single motion to scale a product-led organization, and forms and free trials alone won’t drive enough growth to keep a business afloat. Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. The first step towards driving product-led growth?
UserInterviews
JANUARY 11, 2023
A giant list of 84 upcoming conferences on user research, UX, ReOps, product, and service design. Includes online, in-person, and hybrid events through 2023.
The Product Coalition
JANUARY 12, 2023
The digital age has changed the way we do business, and digital transformation is at its heart. "Digital transformation" is the process of using technology to redefine processes, products, and services to create more value for customers and organizations. It can take many forms, from automating mundane tasks to completely reimagining how a company operates.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Mind the Product
JANUARY 13, 2023
In his digital breakout session at #mtpcon London 2022, Nils Michaelis discusses building a digital product organization in this digital breakout session at #mtpcon London 2022. [.] Read more » The post Building a digital product organisation, brick by brick by Nils Michaelis appeared first on Mind the Product.
Mixpanel
JANUARY 12, 2023
We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. If you think I’m being extreme, just wait until you read the rest of this post. Copywriting, while often thought of as something creative and inspired, is a technical craft.
Product Innovation Educators
JANUARY 9, 2023
Insights on brand storytelling for product managers. Today we are talking about the problem you solve, the value you create, and the difference you make—and not just you specifically but also your organization. Just like you, I have encountered organizations that confuse me—I’m uncertain what they are really about. This is a branding and messaging issue.
The Product Coalition
JANUARY 11, 2023
Leveraging the benefits of combining these two approaches, companies can maximize their insights and make data-driven decisions that are grounded in real-world understanding. Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Mind the Product
JANUARY 8, 2023
This week’s Sunday Rewind takes us back to a 2020 #MTPEngage Manchester talk from consultant Adrian Howard. It’s a talk that is full of advice on how to write effective OKRs and how to use them correctly. Objectives and key results sound deceptively simple on paper, says Adrian, but many businesses spend a vast amount [.] Read more » The post SUNDAY REWIND: How to write OKRs that don’t suck by Adrian Howard appeared first on Mind the Product.
Reveal
JANUARY 9, 2023
Reveal Embedded Analytics. As data is taking over the world, ISVs must make embedded analytics part of their applications’ tech stack. Working with partners to complement their value proposition and broaden their potential market reach is no longer just an option for those who want to get ahead of the competition and generate higher revenue. .
Userpilot
JANUARY 12, 2023
You’ll struggle to boost user engagement and retention if you don’t clearly define what an engaged user is. And there’s no standard definition because every company is different. That is why this article will give you guidelines for defining engaged users and strategies for your company and increasing your engagement rates. You’ll also learn how to calculate user engagement for your SaaS.
The Product Coalition
JANUARY 12, 2023
And What You Can Do to Avoid Them Disclaimer: I don’t really believe you can ‘teach’ Product Management. You can only experience it, make your own mistakes and share your insights with the community. That’s what I did in 2022 and doing so, I also got to dig into a lot of clients’ products. Here is what I noticed. Not enough people spend enough time on defining vision and purpose Most value propositions are weak Companies don’t adapt their team typology to make a product Very few products are ind
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
UX Studio: Product Management
JANUARY 11, 2023
We always connect sustainability with things we see every day, like waste or smog. But what about digital consumption? Did you know that it generates massive amounts of Greenhouse Gas (GHG) emissions? Although it does not seem like it, the ‘internet’ footprint is bigger than most countries. And it is growing every day. So, how are digital products an environmental concern?
Roy Madden
JANUARY 12, 2023
Market Intelligence. Track the latest technological and scientific breakthroughs across the web with Feedly’s AI Engine. We heard from our market intelligence teams that staying on top of innovations in their industries is challenging and time consuming. We are excited to announce our new Leo Model: ‘Tech & Scientific Innovation’, a machine learning model that allows you to keep up with the technological and scientific breakthrough innovations of your competitors.
Userpilot
JANUARY 12, 2023
Looking for behavioral segmentation examples that drive conversions at different customer journey stages? We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption. You’ll also learn the best ways and tools to perform behavioral segmentation.
The Product Coalition
JANUARY 11, 2023
Are you excited about growing your product organization but unsure of how to effectively scale it? Continue reading on Product Coalition ».
Speaker: Robert Webber, Author and Innovation Leader
Agile was a grassroots engineering movement that caught most software leaders unprepared. The Agile community was confident that management would recognize the benefits of Agile and adopt its servant-leadership style. Unfortunately, management in larger organizations maintained the directing and controlling management style that had been reinforced throughout their careers, violating the Agile tenet of trusted, self-motivated Agile teams.
dscout People Nerds
JANUARY 12, 2023
Diverse research is more than just age, location, and gender. Best Buy shares how they have expanded their scope—and plan to keep iterating.
Gocious Blog
JANUARY 10, 2023
Product managers are the leaders in product development in that they bring the necessary stakeholders together. They're also responsible for managing product roadmaps to ensure their product gains a competitive edge in consumer markets. A leading product is one that is novel and satisfies a need. With consumer desires changing over time, staying up to date with current trends and anticipating competitor moves is vital for success.
Userpilot
JANUARY 12, 2023
There are different user behavior analytics use cases you can implement when conducting user behavior analytics. First, the use cases we’ve put together for this article present different angles of how to act on behavioral data at different stages of the customer journey. Second, you’ll learn the best tools to use for behavioral analytics.
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