Userpilot

OCTOBER 1, 2022

To grasp the full picture of your software adoption process, you need to calculate other metrics such as the activation rate , feature adoption rate , and product stickiness. The product adoption curve illustrates the distribution of different types of software users. Tracking user events on Userpilot. Software adoption curve.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Good Product Manager

MARCH 29, 2016

Upcoming Product Management and Product Marketing Events. It should be a great event — learn more and get your tickets today! This is one of the few events anywhere that is truly focused specifically on product management leaders and executives. GToygEySYG #b2b. What’s Hot on Twitter.

Events 84

Events Product Research User Testing Customer Feedback 84

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. Tracking custom events.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

MARCH 28, 2022

Content marketing vs product marketing? The goal of any marketing strategy is to attract and convert members of your target market into paying customers. But what is the difference between content and product marketing ? The advantages of both marketing strategies. What is product marketing?

Product Marketing 98

Product Marketing Marketing Research Software Feedback Software 98

Intercom, Inc.

MARCH 29, 2022

We’re fresh from our first virtual global event, New at Intercom. We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. What follows is a lightly edited transcript of the event. into B2B software. Product demo: Intercom Switch.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. What is B2B SaaS? What are B2B SaaS metrics? Customer Acquisition Cost.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Good Product Manager

MARCH 29, 2016

Upcoming Product Management and Product Marketing Events. It should be a great event — learn more and get your tickets today! This is one of the few events anywhere that is truly focused specifically on product management leaders and executives. Great insight from @danatherrien [link] #b2b.

Events 60

Events Product Research User Testing Customer Feedback 60

Good Product Manager

APRIL 28, 2019

My post on the SiriusDecisions blog — Minimum Viable Products: I Do Not Think They Mean What You Think They Mean – describes what distinguishes good MVPs from bad ones, and how product managers can structure MVPs appropriately to get better results. Product Management Events in the Next Two Weeks.

Events 74

Events Product Research Product Management Product Manager 74

Gainsight

JUNE 23, 2020

My career in events started back in 2008 as a sales associate supporting sponsorship fulfillment. I fell in love with the nitty-gritty details of my job so I ventured out of sponsorship fulfillment and dove right into event management. Pivot…Pivot…Pivaat! February 28 – a day I remember well.

Events 88

Events Feedback Software Technical Review Systems Review 88

The Product Coalition

AUGUST 2, 2018

Industry is organized by The Product Collective , an organization founded in 2014 to bring product managers together and build communities, especially outside of Silicon Valley. The event includes presentations by featured speakers as well as working sessions focused on achieving specific goals. See you there!

Events 60

Events B2B UX Workshop 60

Good Product Manager

APRIL 28, 2019

My post on the SiriusDecisions blog — Minimum Viable Products: I Do Not Think They Mean What You Think They Mean – describes what distinguishes good MVPs from bad ones, and how product managers can structure MVPs appropriately to get better results. Product Management Events in the Next Two Weeks.

Events 60

Events Product Research Product Management Product Manager 60

Good Product Manager

FEBRUARY 9, 2020

Think of the best/worst marketing and sales leaders you ever worked with. I’m working on some research at Forrester/SiriusDecisions that focuses on what product/marketing/sales leaders do to hinder each other and how they can help each other be more effective. Upcoming Product Management Events this Spring.

Events 60

Events Leadership Marketing Product Management 60

Good Product Manager

FEBRUARY 9, 2020

Think of the best/worst marketing and sales leaders you ever worked with. I’m working on some research at Forrester/SiriusDecisions that focuses on what product/marketing/sales leaders do to hinder each other and how they can help each other be more effective. Upcoming Product Management Events this Spring.

Events 60

Events Leadership Marketing Product Management 60

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. This challenge was critical because it could lead to inaccurate product decisions, delays in development , and missed opportunities in a competitive industry.

User Testing 104

User Testing Product Research Research Software Data Visualization 104

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. What a product marketing strategy involves.

Feedback Software 108

Feedback Software Research Software Product Marketing User Testing 108

Product Management University

JULY 31, 2023

If you think about it, those skills, to a greater or lesser degree, are required in just about any market or customer-facing role in a high-tech company. In B2B software and technology companies, that’s usually the case whereas in other industries these titles vary in their responsibilities. Sales quotas? Blaming losses on a bad demo?

Feedback Software 130

Feedback Software Consulting Engineering Technical Review 130

Product Innovation Educators

MARCH 25, 2019

Learn how to cut through the noise and make human connections presenting new products. A lot of new products are announced at trade shows and other events, such as CES for consumer electronics, International Builders Show for construction materials, and the National Association of Music Merchants for all things musical.

Presentation 72

Presentation Events User Testing User Friction 72

Product Talk

NOVEMBER 2, 2022

If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. We’ll also keep updating this list as we hear about more events. Are you looking for the 2022 Product Conferences list? ProductCon London: The Product Management Conference.

Artificial Inteligence 183

Artificial Inteligence Product Research Naming Agile 183

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. What a product marketing strategy involves.

Feedback Software 89

Feedback Software Research Software Product Marketing User Testing 89

Product Talk

MAY 13, 2020

If the product team has customers on monthly recurring billing cycles, well-instrumented product analytics, and continuous discovery with their current and lost customers, they likely can see behaviors that indicate a customer is likely to churn. Click on the image to enlarge. Tweet This.

Product Research 355

Product Research User Testing Customer Experience Feedback Software 355

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

Good Product Manager

MAY 25, 2017

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

Research Software 60

Research Software Events Technology Product Management 60

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Product personas help product managers keep alignment between the product and its vision.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. Upcoming Events. BoS Europe 2019 BoS USA 2019.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. What was it that wasn’t working?

User Testing 101

User Testing Workshop B2B Leadership 101

Userpilot

MARCH 8, 2022

Experience in e-commerce, subscription, marketplace, and retention-focused products. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Andrew Chen

JANUARY 9, 2020

The internet culture supply chain works like this: Asia US teens Adults B2B. Want to know what B2B communication/collaboration will look like in 5 years? Magic metrics indicating a startup probably has product/market fit. First it was big in Japan, then teens. Now we all use it. 2) actives/reg > 25% (validates TAM).

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Mixpanel

NOVEMBER 8, 2021

As a VP of Product at Roam Digital, a full service consultancy, I’ve had the opportunity to work on a wide range of B2B and B2C products. One great example was a dashboard aggregation product we developed with a client. Across the board, user journeys are increasingly digital—and that’s a good thing for product marketers.

Data Visualization 116

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userpilot

MAY 20, 2024

After writing a few lines of product copy, you can rephrase, shorten, or expand it to better resonate with your audience. Userpilot enables you to refine the product copy with an AI assistant. Event tracking : Userpilot tracks different in-app interactions such as clicks, hovers, and form infills. Setting up events in Userpilot.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Good Product Manager

FEBRUARY 7, 2021

Upcoming Presentations and Events. It’s great to see that even with the pandemic there’s no shortage of great product management webcasts, virtual meetings, conferences, and other events. It’s easier than ever to access great product management insight regardless of your location or ability to travel.

Presentation 87

Presentation Blog Product Management Product Manager 87

bpma ProductHub

JUNE 12, 2017

A Boston Women in Product Event Recap. By Garmia Painuly – No matter what the product, our goal as product managers is to deliver value to customers. How do we quantify and measure the value, and incorporate the findings into our product plans and roadmaps? The event was a great success.

Analytic Tools 199

Analytic Tools User Testing Customer Experience Feedback Software 199

Product Management University

JUNE 11, 2020

There are plenty of product manager job interview questions out there for hiring managers. Here are three that the product manager (or product marketing) candidate can ask the hiring managers. Approach your next product manager job interview (or product marketing) with these two rules of thumb and three go-to questions.

Product Management 130

Product Management Product Manager Certifications Management 130

bpma ProductHub

JUNE 12, 2017

A Hands-on Event on June 14th, 2017. By Garima Painuly – As product managers, we know we should obsess over our customers. Garima Painuly is a B2B SaaS Product Manager at PowerAdvocate in downtown Boston. She is also involved with user experience design and product marketing. Garima has an M.S.

Workshop 186

Workshop User Testing Customer Experience Research Software 186

Userpilot

APRIL 18, 2024

Userpilot is a product onboarding platform that can help you with that. Try Userpilot and Take Your Product Marketing to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path? Once they realize the product’s value first-hand, they are more likely to make a purchase.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Marketing 105

Mironov Consulting

AUGUST 8, 2016

David Strom and Paul Gillin co-host a weekly podcast called For Immediate Release: B2B , with a focus on B2B marketers. We talked about the importance about researching markets and not generalizing from a single case study or customer. They generously invited me to join in for this 20-minute episode.

B2B 53

B2B Marketing Product Management Product Manager 53

Userpilot

JANUARY 15, 2024

Continuous monitoring of product performance, user engagement, and other key metrics for a SaaS company. These B2B metrics also give you an idea of more abstract concepts like product-market fit. Product key performance indicators This product KPIs dashboard tracks historical activity metrics and event data.

Onboarding KPIs 105

Onboarding KPIs Data Visualization KPI Dashboard 105