In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base.
This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act. Through real-world examples and expert guidance, you will gain valuable insights into effectively managing the tension between innovation and current user demands, ultimately leading to the development of products that delight customers while driving business growth.
- Review the challenges of balancing innovation and current user demands: Explore the fundamental principles behind balancing innovation and user needs, and understand the potential consequences of neglecting either aspect
- Align innovation with user needs: Learn techniques for gathering user feedback, analyzing market trends, and identifying unmet needs to ensure that innovative ideas align with user demands
- Communicate and manage expectations: Develop communication skills to effectively convey the rationale behind product decisions that prioritize either innovation or current user demands. Learn strategies for managing stakeholder expectations and fostering a collaborative environment
- Navigate the competitive landscape: Gain insights into the competitive landscape and learn how to differentiate the product while meeting current user demands, ensuring the product remains relevant in the market
August 23, 2023 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT
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