Sat.Jan 06, 2018 - Fri.Jan 12, 2018

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Product Discovery Tips

Roman Pichler

Product discovery is a team sport. I find it helpful to form a product discovery team that consists of: Development team members: user experience (UX) designer, developer, tester; Key stakeholders , for example, people from marketing, sales, and support; A ScrumMaster or agile coach. Do Just-Enough Product Discovery Work.

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The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

The company’s product director and unofficial historian considers how drastically the world has changed since then. We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. Everything changes so fast.

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The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

The company’s product director and unofficial historian considers how drastically the world has changed since then. We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. Everything changes so fast.

article thumbnail

The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

The company’s product director and unofficial historian considers how drastically the world has changed since then. We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. Everything changes so fast.

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Run a Business, Not a Backlog

Speaker: John Mecke, Managing Director of DevelopmentCorporate, Jon Gatrell, Principal Partner at Market Driven Business

The role of a product manager has evolved significantly over the past 20 years. In today’s Agile world, product managers are expected to be leaders in market knowledge, strategy, organizational enablement, etc. Numerical literacy is a key skill for effective product managers.

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All Method, No Madness: Guiding Agile Teams Through Research

Speaker: Amanda Stockwell, President of Stockwell Strategy

Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. However, if you're willing to adapt the right way, you don't have to sacrifice agility or user insights. Using the right strategy, your agile team will collect qualitative data, interpret it, and integrate it effectively.

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Process, Product, and Profitability: Everything You Need to Know

Speaker: Michael Cardy - Red Hat Chief Strategist, Jason Tanner - CEO of Applied Frameworks, and Mike Mace - VP of Market Strategy at UserTesting

Empowering product managers to drive decisions. Agile practices in strategy and process. Multi-channel experiences and product growth. In this webinar, leaders in digital transformation and project management will explain their tactics for usage testing and turning customer feedback into actionable insights.

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Capitalize on Digital Opportunities: From Transformation to Optimization

With this free resource from UserTesting, see how other organizations drive successful digital products, services, and experiences by doing things like: Prioritizing multichannel experiences. Doubling down on the agile method in strategy and process. Enabling teams to validate their decisions, even with hard-to-find audiences.

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Innovating and Driving Agility with Tech: No-Code Development

Speaker: Gautam Nimmagadda, CEO, Quixy

Product Managers: are you wondering how your teams will work in the future? Join Gautam Nimmagadda, CEO of Quixy, and learn how to leverage tech and drive agility with citizen development and the no-code movement. How to recognize emerging trends in tech today and leverage them to stay agile for a holistic business strategy.

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Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. Overcome product bias, feature orthodoxy, and embrace simplicity.

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Before Transforming The Experience, You Need to Disrupt Yourself

Speaker: Vivek Bedi, Product Expert and Keynote Speaker

In both established organizations and “small” startups, leaders need to strike a balance between the speed and agility and scale and relationships that go into successful digital transformations. Strategies for earning stakeholder buy-in for new mindset and transformation practices. How to remain (or become) customer-obsessed.