Trending Articles

Designing an AI Driven Product Roadmap

bpma ProductHub

by Charu Manglani – Artificial Intelligence (AI) has invaded nearly every sphere of our lives. It is the hidden force of math suggesting the best route on google maps or what to watch on Netflix and Amazon Prime Video.

Behind the Product: Is Hilton Boiling Off Brand with Herb ‘N Kitchen?

280 Group

In our new “Behind the Product” series, we’ll discuss examples of products or services that highlight a particular product management concept or principle.

Beats, Bootstrapping and Life – Mat Clayton on The Product Experience

Mind the Product

Mixcloud CTO and co-founder Mat Clayton helped bootstrap his company from humble beginnings in an empty warehouse with no internet connection to more than 15 million active users over a 10-year period, all before they took their first round of funding.

2020 Product Conferences

Product Talk

We are starting to pull together our 2020 conference list. This list is by no means exhaustive. If you know of a product conference that is not on the list and you think it should be, please feel free to recommend it in the comments or send an email to conferences@producttalk.org. We’ll also keep updating this list as we hear about more events. For 2020, I haven’t decided which conferences I’ll be attending or presenting at, but I’ll update this post once that changes.

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Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market.

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The Phenomenal Product Manager: Influencing Engineers – Part 2

280 Group

Read Part 1 of this article where we discuss Strategy One: Credibility. Strategy Two: Building Rapport with the Team. It’s absolutely critical to build great rapport with your team.

What are the Secrets to Enabling Sustainable Growth?

Mind the Product

Fewer than 10% of startups survive and grow into large companies and, for every time growth is done right, there are 100 ways it could have been done wrong. Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth.

Four top challenges UX teams face in 2020 and how to solve them

Userzoom

What are the top challenges that UX professionals will face in 2020 and what can we do to solve them? Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations.

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TEI 256: The right way to manage change that innovation brings – with Barbara Trautlein, PhD

Product Innovation Educators

With Change Intelligence, product managers can influence more powerfully. Everyday innovators see innovation opportunities frequently — making products better, improving processes, creating a new product, and solving problems. The word innovation can be phrased as “in-a-new-way.”

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

How to Define a Product Strategy: The Value-Based Approach

Luke Gallimore

Good values = good goals = good product. Root your roadmap in something meaningful

The Ultimate List of Product Management Resources: Books, Blogs, and More

Gainsight

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. That’s a lot to keep up with.

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How Accurate Is Your UX Research Data? By Martina Kuvalja

Mind the Product

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team.

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How to Think About Brand as You Scale

Innovatemap

A brand is so much more than a logo or a set of colors. Your brand is made up of every interaction that shapes the way people feel about your business. It sets the expectation of who you are, what it’s like to work with you, and the value you provide.

The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

Product Love Podcast: Tatyana Mamut, Head of Product at Nextdoor

ProductCraft

This week on Product Love, I talked to Tatyana Mamut, the head of product at Nextdoor. Nextdoor is a social networking site for neighborhoods. Before Nextdoor, she advised and consulted in the blockchain space for a year.

Designing Strong Experiments

Franziska Beeler and Tendayi Viki

When testing our business ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well.

Color Psychology – Brilliant Helping Hand in UX Design

UX Studio

How does color psychology affect users’ attitudes and behaviour? There is a master trick, which can help to build a digital product which works more effectively.

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Product Research Rules by C Todd Lombardo

Mind the Product

In this keynote from #mtpcon London, C. Todd Lombardo reminds us that as product managers we often make bad decisions. The key to minimising these, he says, is effective product research. Key points: All product managers make bad decisions.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Everything You Need to Know about APM Programs

The Product Coalition

APM programs or Associate Product Manager programs are roles designed for graduates, to introduce them to the world of PM. Their main goal is to provide mentorship for young talent, and for some, it serves as a good alternative to non-existent Product Management bachelor’s degrees.

Announcing NextBigWhat Meetup: Finding Your Career Path In Product Management

NextBigWhat

Ever since Product Management has gone from relative obscurity to greater spotlight over the past decade – owing to the rise of tech companies – there has been confusion about the typical Product Manager’s career path.

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Measuring Your Product’s Performance With Benchmarks

ProductCraft

I recently heard something from Calendly’s product team that made my jaw drop. Their product is being used to schedule millions of meetings per month. Many, many millions. Lots of companies have vanity metrics in the millions.

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How much should I pay UX test participants?

Userzoom

Once you’ve successfully overcome the initial challenges of test participant recruitment , including what recruitment method to use , and how many people to recruit for your research , it’s time to think about compensation. As the wise Method Man once stated, “Cash rules everything around me.”

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Don’t Forget the Motor City: Product Leadership Lessons From Motown

Mind the Product

I’d always thought that Motown’s success was a combination of its talented stars and fortunate timing, but I recently learned that much of its success was down to a mastery of the power of the team – loosely coupled, highly aligned.

Of Chickens, Eggs and PMs

The Product Coalition

Here’s a scenario you might be familiar with. Say you’re starting a new role as a PM in a startup company (congrats!). You find that the startup has created a robust product with many different features and capabilities.

Create a Conference Proposal the Conference Wants and Accepts, Part 6: Hook Your Reader with a Great Title

Johanna Rothman

You might wonder why I don't start writing a proposal with a title. In my experience, a great title is something I need to ponder and experiment with. I do often start with a placeholder title. When I developed this multitasking talk, I used this title: Stop the madness. End the multitasking.

12 steps to creating landing pages that convert

Inside Intercom

So you have a killer product and now you need to craft a landing page to sell it. Here’s how we create high converting landing pages. Most landing pages for SaaS products tend to focus too much on highlighting what you get (the features) and not enough on what it will do for you (the benefits).

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.

The Art of Storytelling: Movie Trailer Expert Breaks Down 5 Trailer Styles

NextBigWhat

Movie trailer expert, Jessica Fox, deep dives into five movie trailer styles and explains what makes a trailer successful.

Product Management Career Progression – how Varied are the Paths?

Mind the Product

Navigating a career in product is different for everyone. Some of us will follow a traditional route, while others find their way through exploration, trial, and error. So, what are the similarities in these career paths and what can we learn from people who’ve already found their way?

Reasons Why PHP Development Companies Enjoy Using The Platform For Web Development Services

The Product Coalition

[link] Website development is getting much easier by the day, as different open-source web development platforms are being built by top software development companies. CodeIgniter, Scala, Python, Ruby on Rails, and even PHP.