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Launching a product from scratch: London highlights

Mind the Product

Advice from #mtpcon keynotes on building a product from scratch Read more » The post Launching a product from scratch: London highlights appeared first on Mind the Product.

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Becoming More Strategic 1 of 10 – Forecasting Revenue

Product Management University

Product managers and product marketing managers, if you’re into data driven decisions, forecasting revenue is one of the more difficult things you’re tasked with, especially for each product/module. There’s a good reason it’s so difficult. If you’re thinking market data is pretty hard to come by at a product/module level, you’d be 100% correct.

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The product momentum gap – Dave Martin and Andrea Saez on The Product Experience

Mind the Product

This week we invited Dave Martin and Andrea Saez, to share their insights from their book 'Product Momentum Gap, whilst also sharing wisdom on product strategy and providing customer value. Read more » The post The product momentum gap – Dave Martin and Andrea Saez on The Product Experience appeared first on Mind the Product.

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The Power of Agreements Beyond Roles: Building a Culture of Collaboration and Organizational…

The Product Coalition

The Power of Agreements Beyond Roles: Building a Culture of Collaboration and Organizational Efficiency Hey there! Have you ever found yourself pondering the intricate web that is today’s business world? If you’ve ever felt like a fish out of water trying to understand your role amidst so many demands, know that you’re not alone in this. We’ve all asked ourselves: “What exactly should I do here?

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The Best Product Strategy Is a Customer-Facing Portfolio Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.

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How to Use Funnel Analysis to Extract Actionable Insights?

Userpilot

What is funnel analysis? What benefits does it bring to product teams? How do you conduct it to optimize the customer journey, and which analytics tools can you use? These are the key questions that we tackle in the article, so if you’re after the answers, fasten the seatbelts, and let’s get right into it! TL;DR Funnel analysis helps teams understand how many users complete a sequence of events leading to a conversion and how long it takes.

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September’s top product management content

Mind the Product

From what it means to be a product leader to how to make product discovery a habit, here’s a look at our most popular articles published over the last past month. Read more » The post September’s top product management content appeared first on Mind the Product.

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How WIP Insights Allow Us to Revisit Brooks’ Law About Adding People to a Team

Johanna Rothman

Several people on LinkedIn commented on my post, Want Better and Faster Results? Increase Team Size and Reduce WIP. They wondered if adding more people to a small team would violate Brooks' Law. As with all good questions, the answer is “It depends.” It depends on how your lifecycle manages feedback loops and learning, how collaborative the team is, and how much WIP the team has.

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Lean Startup in Large Corporations: Navigating Between Innovation and Pragmatism

The Product Coalition

Navigating the corporate world is a complex task, especially for established large companies. Just like a majestic ocean liner, these corporations have their inertia, legacy, and a well-defined route. However, with the growing need for innovation and agility, many of these companies are looking at methodologies like Lean Startup to help them adapt and thrive in turbulent waters.

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What Is a Growth Team And Does Your SaaS Need One?

Userpilot

Thinking about building a growth team? This article provides the guide you need. As you read on, you’ll learn: The key responsibilities of SaaS growth teams. The main steps involved in the growth process. Different roles on the growth team and their functions — as well as which roles to prioritize if you’re not ready to go all in. Examples of in-app experiments to drive growth.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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457: The right way to apply Kickbox to unleash innovation in your organization – with Ralph Hartmeier

Product Innovation Educators

How product managers can use Adobe’s Kickbox innovation system Today we are talking about using the open source innovation system called Kickbox that was created at Adobe. This is a simple and effective tool for increasing innovation by orders of magnitude in an organization. Our guest is Ralph Hartmeier, co-founder and Chief Commercial Officer of rready, an organization that started from personal experience applying Kickbox, and which now helps other organizations unleash innovation.

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Do Product Managers Need To Become Less Perfect?

The Accidental Product Manager

Product managers adopt a lo-fi approach to advertising their products Image Credit: nefasth When we think about how we want to present our products to our potential customers, I think that we can all agree that we’d like to make the product look as attractive as possible. No matter if we are using words, pictures, or even video, our goal is to make the product look like something that our customers would desire to get their hands on.

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How to Run Product Strategy Workshops: A Step-by-Step Guide

The Product Coalition

Product strategy workshops are facilitated sessions where key stakeholders come together to define the vision, goals, and roadmap for a product.

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Product Development Process: The Seven Stages Explained

Userpilot

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond.

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Identify Assumptions, Hypothesize Quickly: Generating Useful Feedback to Improve Your Product

Speaker: Scott Sehlhorst - President of Tyner Blain, Product Management and Strategy Consultant

What we build are features, intended to add value for our customers and advance our company's financial goals. To know what to measure, you have to unearth your assumptions of how each feature will make things better, and form testable hypotheses. See how to build an impact map, understand leading indicators, and write disprovable hypotheses - which are the inputs to your experimental design.

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Video: Annual Planning and the Art of Roadmapping

Sachin Rekhi

Video: Annual Planning and the Art of Roadmapping with Sachin Rekhi It's that time of year that product managers find themselves engrossed in annual planning. But the traditional frameworks PMs have come to rely on for roadmapping, like RICE, often are ill-suited for putting together a highly strategic product roadmap for the upcoming year. I joined Reforge recently to give a talk about a new process I developed, called 4D Roadmaps, that leverages 4 distinct lenses to develop your roadmap, inclu

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Reflections on building developer-centric products

Mind the Product

Why boundaries, protocols, and community are three key pillars for successful adoption of a developer-centric platform Read more » The post Reflections on building developer-centric products appeared first on Mind the Product.

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60 Seconds of WIP, September 29, 2023

Johanna Rothman

I'm experimenting with audio and video. So I started a podcast called, “60 Seconds of Johanna's WIP.” Listen here: If you want to listen through your podcast app, go to 60 Seconds of Johanna's WIP September 29, 2023. I will also add those videos to my YouTube channel. The plan—and I use that term quite loosely—is to release 60 seconds of something I'm writing every week.

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Down Goes Jamboard — How Miro beat the Big Guy

The Product Coalition

How the Davids of the digital whiteboarding space toppled their Goliath Continue reading on Product Coalition »

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Value-Driven AI: Applying Lessons Learned from Predictive AI to Generative

Speaker: Data Robot

Enterprise AI maturity has evolved dramatically over the past 5 years. Most enterprises have now experienced their first successes with predictive AI, but the pace and scale of impact have too often been underwhelming. Now generative AI has emerged and captivated the minds and imaginations of leaders and innovators everywhere. Join our DataRobot experts to reflect on lessons learned from helping hundreds of enterprises grow their AI maturity over the past 5 years.

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Generative vs Evaluative Research Methods: A Breakdown

Userpilot

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. TL;DR Generative research explores and understands users’ needs , motivations, and behaviors to inspire new product ideas and concepts.

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When AI is too verbose, full of repetition and says sorry for being an AI…

Andrew Chen

Dear readers, I was triggered to write this post because ChatGPT apologies way too much, takes too long to get into the meat of an answer, and I wanted to fix that. This came up because like many of you, I’ve been trying to incorporate ChatGPT into my workflows — both at my job, and also for writing, which I’ve posted about here. This post will have a mishmash of topics, but wanted to share my thoughts: Making responses from ChatGPT more punchy/helpful via custom instructions I

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How to see through the ‘know your customer’ jungle

Mind the Product

Quentin Denis, Head of Product at Shippr, discusses the challenges faced by marketplace businesses in ensuring the right person is conducting transactions and the importance of identity verification (KYC) and biometric authentication. He also provides insights into vendor selection, negotiation, and offers recommendations based on real-world testing and experiences.

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Unpacking Business Agility

Agile Velocity

I recently had the pleasure of having a conversation with Pam Ashby, a strategist at the Agile Business Consortium , to explore the world of Business Agility. Business Agility is a topic that’s been gaining momentum and for a good reason. In our fast-paced, ever-changing world, organizations must be able to adapt and, stay customer-centric to thrive.

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Keep the Competitive Edge and Reduce Churn

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

When customers leave your product ecosystem, they often leave you puzzled about the reasons behind their departure. Maybe your product was once the best option on the market, but due to missing features and difficulties, its competitive edge has dwindled. Alternatively, customers might encounter challenges in using the product, thereby undermining the initial value proposition that drove their adoption.

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How Do I Use AI To Boost My Productivity as a Product Manager?

The Product Coalition

We all remember the movie Minority Report. Tom Cruise is accessing data at his fingertips.

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Product-Led Growth: The Ultimate Guide for Software Companies

Userpilot

Product-led growth is one of the big SaaS buzzwords. Our ultimate guide explores what PLG is, how it differs from different growth strategies, and why product-led growth matters for SaaS businesses. It also looks at different PLG models, how to implement them, and important metrics to track. Finally, we look at a few examples of successful product-led businesses.

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When Should You Adopt a Hybrid Approach to Product Development?

Gocious Blog

Developing new products that customers love is a challenge but a rewarding one when your team gets it right. Moving from the initial idea to the production and release of the product requires strategy and some type of framework. In product development, a company can take choose from a handful of approaches to build and develop new products. The most commonly used approaches include stage-gate, agile, and hybrid systems.

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SUNDAY REWIND: Impossible outcomes by Bruce McCarthy

Mind the Product

Author Bruce McCarthy analyses the learnings of product-led organisations that achieved the impossible and changed the world Read more » The post SUNDAY REWIND: Impossible outcomes by Bruce McCarthy appeared first on Mind the Product.

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The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Storymapping emerges as an invaluable pre-investment tool, enabling smarter decision-making, more accurate resource allocation, and enhanced scope control. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.

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Investigative Reporting is Product Management

Feedback Loop

Ari Zelmanow is Head of UX Research for Twilio's Communications business. A retired police detective turned market detective, Ari now investigates human behavior as it relates to shopping, buying, and using products to deliver valuable outcomes for businesses.

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How to Build a Wallet Like MetaMask From Scratch?

The Product Coalition

With our professional guidance, you can learn how to build a cutting-edge wallet from scratch like MetaMask. Investigate the way to crypto innovation right now! With the explosive growth of cryptocurrencies in the market, the need for securing digital assets has become increasingly high. This evolution has led to the development of many crypto wallets in the market with unique features and functionalities to meet the criteria of cryptocurrency investors.

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How to Use Marketing Experimentation to Boost Your Marketing ROI

Userpilot

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. In this guide, we’ll walk you through what marketing experiments are, why you should run them, how to conduct experiments successfully, and seven experiments to try for yourself!