Trending Articles

280 Group’s Top Product Management Blog Posts of 2018

280 Group

Our Product Management and Product Marketing blog has been sharing content and engaging readers for over a decade. Every year we produce articles that support our readers in the key skills they need in their day to day job and in providing relevant topics and cases that affect their products.

Blog 191

Motivating and influencing your teams

Lead on Purpose

You’ve nailed the vision, and built the foundation of trust, now you need to motivate your teams. The success of your product depends on the work they (engineering, UX/design, marketing, sales, etc.) In nearly all cases, the individuals on … Continue reading → Product Management Trust confidence energy influence motivate optimism vision

UX 150

What I’m Saying No to This Year—And Why

Product Talk

The hardest part of my day is saying no to things I shouldn’t be doing. I’m in a fortunate position. I have a thriving coaching business. I write a popular product blog. I get invited to speak at conferences. I teach at a university. I participate in an executive community. I design online courses.

Podcast: Moving Up the Career Ladder with Thor Mitchell

Mind the Product

Thor Mitchell knows his bones – he’s an ex-Google product manager (Maps and Google+ APIs) and was most recently the Chief Product Officer at Crowdcube.

Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

When to Launch? That’s the Question

Pragmatic Marketing

The other day I received a message from a colleague: “One question we’re asking ourselves is the issue of continuously releasing individual features with associated Go-to-Market launches versus releasing features and waiting to do a singular quarterly GTM for all at the same time.

More Trending

Lean and Agile: What’s the Difference?

Craft.io

Sometimes it’s good to go back to the basics and examine basic concepts we often refer to without fully understanding what’s meant by them. In this piece, I’d like to address the somewhat confusing subject of the difference between the terms ‘lean’ and ‘agile’.

Agile 78

How to ship a great app (by using target groups)

The Product Coalition

It’s not enough to have a great idea and build a beautiful app. It’s important to create value for your probable customers. It doesn’t make sense to market to everybody. By defining who your target group is, you can focus on the users that actually use your app and through that, save time and money.

A day in the Life of an MTP Engage Manchester Attendee

Mind the Product

We’ve been planning MTP Engage Manchester for almost a year now, and we’re confident we’ve put together a conference that’s representative of this epic city and showcases the best that the North of the UK has to offer.

Events 136

Local High School Students Use CardBoard to Innovate

CardBoard

Warren Central High School seniors, Garat Phelps , and Christian Holtsclaw were posed a problem. Students within the cosmetology department needed a more reliable way to track their hours throughout the school year to earn their cosmetology license.

The 5 Levels of Analytics Maturity

Basic dashboards used to be enough to thrill end users. But over time, modern capabilities have emerged—and bare-minimum features are no longer cutting it. How have analytics changed? And where do your BI offerings fall? Find out sophisticated ways to future-proof your application. Brought to you by Logi Analytics.

The Six Best Product Management Podcasts

ProductCraft

2019 is here, and that means it’s time to dust off that podcast list and discover new things to listen to. Get off to a good start on your product management-related resolutions with our six favorite podcasts. Listen, learn, and enjoy.

New horizons: How to move your life for your career

Inside Intercom

When we think of our dream career, and by extension our dream life, we rarely picture jumping into the unknown to attain it. We seldom imagine replacing the comfortable life we already have with an entirely new, unfamiliar environment.

TEI 211: Most product managers are not using surveys correctly and how to fix that – with Matt Champagne, PhD.

Product Innovation Educators

Create more loyal customers by designing surveys people actually want to complete. Many product managers and product marketers are using surveys incorrectly. We like surveys because they are relatively quick and inexpensive compared to other tools, such as customer interviews.

Maximum Possible Products by Sally Foote

Mind the Product

In this #mtpcon London talk, Sally Foote of Photobox had us consider that most product managers don’t work on greenfield products that allow them to design minimum viable services.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

How to Think Like a Customer Success Manager

The Product Coalition

If 2018 was the year of the Product Manager, then it looks like 2019 will be the year that the Customer Success Manager steals the limelight. Customer Success has grown in stature over the past couple of years. It’s a job title that used to be met with “ Huh? ”

7 Tips From Product Leaders to Kick off 2019

ProductPlan

The beginning of the new year marks an exciting time for many product organizations. New goals, new roadmaps, new initiatives. And as for just about everyone, new opportunities to start fresh.

Product Managers Need To Understand The Power Of A Newsletter

The Accidental Product Manager

Product Managers know that newsletters can be a powerful way to stay in touch with your customers Image Credit: AJC1. As product managers we spend a great deal of our time trying to figure out how to get more people to buy our products.

Podcast: Ada & Sachin Rekhi On Growth Everywhere

Sachin Rekhi

Listen on: Growth Everywhere | iTunes | Google Play | Spotify. Ada and I recently sat down with Eric Siu for a discussion on the Growth Everywhere podcast, a podcast focused on sharing the stories of entrepreneurs to help the next generation of entrepreneurs thrive.

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

Podcast: How to Persuade People with Ben Newell

Mind the Product

Ben Newell was the first guest we got by recommendation.

How bots, messengers and apps will define 2019 with Des Traynor, Paul Adams and Emmet Connolly

Inside Intercom

On the heels of our 2018 retrospective, we decided to take a look at what product themes and technology are likely to define the year ahead.

5 Key Responsibilities of Agile Product Leaders

ProductPlan

What does product leadership look like in an agile context? And, how is it different from leadership in traditional development environments? For the product leaders supporting agile teams, it can be easy to get caught up in the routine of scrums , sprints, and standups.

Agile 61

Why Customer Success Managers Make Great Product Feedback Managers

The Product Coalition

Let’s set the scene… It’s 2019, and your SaaS company has big dreams and aspirations for growth. You’re pretty switched on and clued up and so you realize that one of the key factors for growth is tapping into all that product feedback you’ve been collecting.

5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.". Brought to you by Logi Analytics.

Choosing the Right Software Partner, Part 2: Evaluating for Great People

Atomic Spin PM

Engaging with a service firm isn’t like buying a product. It’s about hiring a set of people to do work on your behalf. Yes, the company as a whole matters, but you also need to be confident that the people there have the right set of skills for your project.

How can Enterprise Product Managers Attain Maximum Insight From Limited Datapoints?

Mind the Product

Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Therefore, every interaction counts and your enterprise sales force becomes one of your closest allies when gathering requirements and validating product assumptions.

How to build, manage and scale a sales team – 12 strategies from the experts

Inside Intercom

Growing a sales team isn’t as simple as putting a bunch of A players in a room and getting them to start selling your product. Sure, you might get a few more deals across the finish line and maybe even score a lighthouse logo. But this approach rarely succeeds in today’s environment.

2019 Product Management Trends

Apptentive

The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend.

Why “Build or Buy?” Is the Wrong Question for Analytics

Every time an application team gets caught up in the “build vs buy” debate, it stalls projects and delays time to revenue. There is a third option. Partnering with an analytics development platform gives you the freedom to customize a solution without the risks and long-term costs of building your own. Learn when and why it makes sense to build, buy, or take a combined approach to embedded BI. Brought to you by Logi Analytics.

5 Tips to Increase Mobile App Reviews

The Product Coalition

Other people’s opinions play a considerable role in our purchasing decisions. And since we’re living in a world where people are spending a significant amount of time on the Internet, online reviews, be it of a restaurant or of a mobile app, are particularly important.

AB Tasty Wins E-Commerce Personalization Award

AB Tasty

AB Tasty Wins NRFrench Party’s E-commerce Personalization Award AB Tasty won the E-commerce Personalization Award at the third annual NRFrench Party—a. Read more. This article was originally posted on AB Tasty as AB Tasty Wins E-Commerce Personalization Award

Is Contract Product Management as Scary as it Sounds?

Mind the Product

There aren’t many fixed-term contract roles for product managers in the UK. Job-board figures in major UK cities, including London and Manchester, indicate that just 10% of the market is fixed-term contract work. This is counter to the trend towards portfolio careers across many industries and disciplines, with more and more people feeling the benefit of diverse challenges and more businesses valuing varied expertise.