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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

MAY 28, 2019

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Though Apple accounts for the majority of podcast listening, the company currently doesn’t monetize podcasting at all — all ads that you hear on podcasts are a result of advertisers and podcasters connecting off-platform. Of cars!’”. Rich variety of content.

Analytic Tools 93
Analytic Tools Research Software Feedback Software User Testing 93
article thumbnail

The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

MAY 28, 2019

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Though Apple accounts for the majority of podcast listening, the company currently doesn’t monetize podcasting at all — all ads that you hear on podcasts are a result of advertisers and podcasters connecting off-platform. Of cars!’”. Rich variety of content.

Analytic Tools 40
Analytic Tools Research Software Feedback Software User Testing 40
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