Remove Agile Remove Differentiation Remove Feedback Software Remove Sales Training
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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Then they solicit feedback from internal stakeholders to inform planning. You can create sales training and prepare go-to-market plans for upcoming feature launches months in advance. Users provide feedback only to have ideas and suggestions added to the end of a long queue (“we’ll consider that in 3 quarters”).

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The Great Silence

The Product Coalition

One particular example, UpBank, I’d argue one of the most underrated and successful software companies in Australia, only has Product Designers with one single product leadership role. The issue feels a little more systemic. Using these ideological tools for your own sanity is great.

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Intercom on Product: Accelerating your strategy after COVID-19

Intercom, Inc.

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. Three teams can tackle that app. Choosing the right investment is a balancing act of art and science.

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