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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.

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The Work of a Strategist

The Product Coalition

If you are “doing prioritization”, that simply means you have too much you are trying to tackle, you are wasting time trimming down those ideas, and you are probably doing this in a series of internal discussions, i.e., you are not leveraging user testing to make evidence-based decisions to drive toward more innovative solutions.

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When going fast is not the same as going somewhere

The Product Coalition

A view into Ikea’s integrated activity system. Most recently, Tesla took the automotive industry by storm with their flawless design, superior on- and offline user experience and also their approach to manufacturing. it will have the desired effect and not lose momentum on it’s way down the org chart.