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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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How to Build a Customer Feedback Form [+ Examples and Best Practices]

Userpilot

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. TL;DR A customer feedback form is a way to gather customer feedback in a structured way. Let’s dive in!

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The Important Product Manager Skill That You’re Missing

The Product Manager Coach Blog

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

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Why You Need to Keep MOATs Front and Center in Your Product Roadmap Strategies

Bain Public

They were first to market in the search space but spent years increasing revenue exploring the media/ad space, allowing Google to out-pace their search technology. NDA) and create a culture of R&D within the company (ex: Hackathons) or separating your R&D team from engineering and product delivery.

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492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Each has advantages and disadvantages. VOC goes beyond simply asking customers what they want.

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. Will: When I first moved into management, it was at Digg. Take product managers.