ProductPlan

APRIL 27, 2022

Note: When a team builds on existing infrastructure or upgrades an existing product, the industry calls this a brownfield project. What Does a Greenfield Project Mean in Software Development? For software companies, a greenfield project refers to kicking off a new app from scratch. You’re creating something from nothing.

User Testing 40

User Testing Research Software Feedback Software Customer Experience 40

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

JANUARY 25, 2021

One important consideration when deciding what your user persona will look like for a specific product/project is Pareto’s Principle. These are the users who understand your product and are willing to open their wallets to use it. Try to include their favorite brands. Favorite Brands. Source: UXplanet.org. Elizabeth Wu.

Analytic Tools 75

Analytic Tools Research Software User Testing Customer Experience 75

Business of Software Conference

SEPTEMBER 7, 2022

Developing great product people Developing the team Displaying PDF files and Medieval History Doing the right thing Doom3 DXP Ecosystem Building Education Entering new markets Enterprise Data Enterprise Software (Higher Ed) F1 Forging stronger teams in a remote work place. What is next?

Research Software 10

Research Software Feedback Software User Testing Data Visualization 10

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. What a product marketing strategy involves.

Feedback Software 108

Feedback Software Research Software Product Marketing User Testing 108

The Product Coalition

MARCH 21, 2019

Also important is to have the VP/heads of marketing and tech involved since the types of decisions that are likely to be made here are likely to highly impact brand/product messaging and engineering staffing/allocation levels. Can we accelerate our time to market by working with third parties?

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. What a product marketing strategy involves.

Feedback Software 89

Feedback Software Research Software Product Marketing User Testing 89