Userpilot

OCTOBER 15, 2021

Product launch announcement emails can be intimidating. In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign.

Feedback Software 92

Feedback Software Research Software Product launches User Testing 92

Userpilot

JULY 23, 2023

The inbound marketing team for attracting and engaging potential customers through guides , webinars, and events. Growth marketing team for optimizing growth strategies and implementing data-driven decisions. Graphic designer to create visually appealing designs for brand identity and marketing collateral. Webinar in Userpilot.

B2B 84

B2B Research Software Feedback Software Customer Experience 84

Userpilot

JULY 31, 2023

PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing. Glassdoor sets out that the average salary for a product marketing manager is just over $127k. Who is a product marketing manager?

Product Marketing 89

Product Marketing Onboarding KPIs User Testing Marketing 89

Userpilot

MARCH 29, 2024

13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness. Userpilot hosts industry webinars to generate brand awareness One way Userpilot has successfully generated brand awareness is through its regularly hosted industry webinars.

Branding 93

Branding Analytic Tools Feedback Software User Testing 93

Split

MAY 9, 2024

Successful planning intertwines strategy, communication, and the use of tools. Gathering feedback from these early versions can provide critical insights to shape the final product. Aligning Internal and External Stakeholders With Clear Messaging Successful product launches hinge on early stakeholder alignment.

Onboarding KPIs 59

Onboarding KPIs Feedback Software Analytic Tools User Testing 59

Alchemer Mobile

NOVEMBER 25, 2019

In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover the essentials to have in place both pre- and post-launch in order to provide the best customer experience possible. Welcome to today’s webinar. Getting your app up and running is only half the battle.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Userpilot

DECEMBER 11, 2022

Learn about your customers’ delights and friction points in your application through in-app data and customer feedback collection. Host webinars and deploy interactive product demos to boost customers’ knowledge of your product and how it aids their JTBD. What is B2B Product Marketing?

B2B 96

B2B Feedback Software Product Marketing Customer Experience 96

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Source: 2020 State of Product Marketing report.

Product Research 87

Product Research Feedback Software Research Software Product Marketing 87

Usersnap

SEPTEMBER 9, 2021

Customer feedback refers to the information provided by your users on whether they’re happy with your product/service (or not). Plus, you’ll need to gather information on the overall trends as well as the product/service issues. “Feedback is the breakfast of champions.” – Brian Halligan, CEO of HubSpot.

Feedback Software 52

Feedback Software Research Software User Testing Reporting Tools 52

Userpilot

NOVEMBER 20, 2022

Finally, always analyze, test, and refine your process to match new data and information. Marketing roadmaps are complex documents that capture and visually communicate your marketing plan. Visualize your marketing strategy and keep everyone informed of upcoming marketing campaigns and activities. What is a marketing roadmap?

Onboarding KPIs 94

Onboarding KPIs Roadmap Marketing Feedback Software 94

Gainsight

JANUARY 18, 2021

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Product Experience resources from 2020. We compiled our best Product Experience resources from last year, from blogs to ebooks to webinars. Product Experience 101. Mastering Product Experience in SaaS ( Watch the webinar recording ).

Analytic Tools 52

Analytic Tools Customer Experience Data Visualization Feedback Software 52

Userpilot

JULY 9, 2023

Use surveys , interviews, and focus groups to gather qualitative data about their needs, pain points , and preferences. Card sorting and fake door testing are useful testing methods before the product launch. Session recordings and five-second tests enable you to assess usability after the launch. Card sorting technique.

User Testing 80

User Testing Product Research Customer Experience User Experience 80

Userpilot

AUGUST 19, 2022

Here are some best practices to consider throughout your rollout : make your plan adaptable, use fake door tests to gauge demand, utilize a range of in-app comms, use analytics to guide your decisions, and consider a Product Hunt launch to test product market fit. Consider: Analytics of user behavior and performance.

Analytic Tools 97

Analytic Tools Feedback Software User Testing Customer Experience 97

Userpilot

OCTOBER 6, 2022

According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting up a diverse range of customer communication channels will help you collect a variety of insights throughout the customer journey and reduce the strain on your agents.

Customer Communications 83

Customer Communications Feedback Software Research Software Analytic Tools 83

Userpilot

OCTOBER 10, 2022

Some useful product marketing examples include: Postfity’s use of welcome screens to collect customer data and personalize their experience. Userpilot organizes webinars to teach users how to use new features. Providing leading user segmentation functionalities and real-time data on user interactions with your app.

Feedback Software 93

Feedback Software Research Software Product Research User Testing 93

Userpilot

NOVEMBER 12, 2023

Blue Ocean marketing is challenging because users are often unaware that they have a problem your product solves. As you can’t compare your product to others, you don’t know how much you can charge. Also, there’s no ROI data available, so you have to sell on emotions. The Red Ocean strategy comes with its own challenges.

User Testing 103

User Testing Research Software Analytic Tools Feedback Software 103

Gainsight

AUGUST 6, 2021

How involved is your Customer Success team in product launches? And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches. Here are a few ways to maximize collaboration between CS and Product teams. Chances are they could be doing more.

Product launches 52

Product launches Customer Feedback User Friction Onboarding KPIs 52

Gainsight

APRIL 21, 2022

Though the past two years were some of the most challenging times for businesses, it did not stop one of the most difficult seasons from producing hypergrowth for product-led companies. We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. The Emerging Role of Product Growth.

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. We’ve seen others define Product Marketing; Hubspot says “its the process of bringing a product to market” , while Drift breaks it into two separate roles: “before” and “after” a product launch.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Intercom, Inc.

DECEMBER 18, 2018

Every now and then, a marketer will publish a blog post claiming email marketing is dead, usually shortly after the creation of a popular new tool or social media network. Researchers predict that by 2022, each user will have close to two email accounts, as more people get a work-only email address. Choose an email marketing service.

User Testing 150

User Testing Analytic Tools Customer Experience Research Software 150

Userpilot

AUGUST 14, 2023

Use Product Hunt to extend your audience reach for the new product launch. Host webinars to promote new features. Content formats such as blog posts, newsletters, informative videos, webinars, etc., A strategic product launch at Product Hunt will increase visibility and validation from the tech community.

Onboarding KPIs 92

Onboarding KPIs Strategy Marketing User Testing 92

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 94

Onboarding KPIs Analytic Tools Research Software Product Marketing 94

Userpilot

OCTOBER 16, 2022

Using advanced segmentation to personalize the product experience based on user behavior, use case, product usage , and so on. Provide convenient self-service support. Offer white-glove services to hyper-personalize onboarding and build more intimate relationships with customers. How can you measure customer intimacy?

User Testing 97

User Testing Feedback Software Research Software Analytic Tools 97

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. He’ll probably tell all his friends in SaaS project management to avoid this tool like the coronavirus.

Analytic Tools 83

Analytic Tools Feedback Software Data Visualization Customer Experience 83

Roy Madden

JANUARY 29, 2021

Develop marketing assets (presentations, blog posts, case studies, white papers, and webinars) for our demand generation campaigns and sales process. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels. You are a team player and have a growth mindset.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product HQ

APRIL 20, 2024

At times, it also shows your potential for a product leadership role. Product leaders always take point in managing products. For example, if it’s a data product, they work with the data science teams, offering support, overseeing product vision, and ensuring everyone’s working towards the business goals.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Userpilot

AUGUST 30, 2021

What type of launch messages do you use when announcing new features or product enhancements? Should you go with in-app notifications or a product launch email sequence? Benefits of email launch messages: support in-app communication, drive action, and keep users up-to-date without cluttering up your UI.

Feedback Software 92

Feedback Software Messaging User Testing Customer Experience 92

Userpilot

OCTOBER 29, 2020

The more product-led the company, the more post-signup activities the product marketer will do. The pre-signup activities include planning product launches, writing product and feature pages, writing help docs, FAQs, sales/cs enablement assets, and creating bottom-of-the-funnel educational content.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Gainsight

JANUARY 25, 2024

Manual customer training, i.e., 1:1 sessions with Customer Success Managers (CSMs), PDFs, webinars, etc.—had All of this changes customer expectations on how they expect you to educate them on your product or service. What they can’t do beyond a general feel is get data to show them what’s working and what’s not.

Customer Experience 52

Customer Experience Research Software User Testing User Friction 52

Gainsight

JULY 26, 2022

Product experience is a primary driver of customer experience. You need to require more of your product to be your most productive, and most efficient CSM. . This product experience imperative was the exact topic of the Catapult webinar with Morgan Redwine from Dealerware. .

Feedback Software 59

Feedback Software Onboarding KPIs Customer Experience Customer Communications 59

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

JANUARY 3, 2023

According to Salesforce data, the average MQL to SQL conversion rate is 13%. Websites, employee and customer referrals, webinars, and social media are the best-performing channels for conversion. Maybe the marketing team knows the data, but sales or another team doesn’t and leads clients down the dark funnel.

User Testing 96

User Testing Feedback Software Research Software Customer Experience 96

Userpilot

SEPTEMBER 18, 2021

Hiring teams look for five key skills during the product marketing interview: communication, collaboration, analytics, and research skills, project management, and prioritization. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

BrainStation Product Management

FEBRUARY 28, 2019

In BrainStation’s survey, Product Managers ranked communication (71 percent), leadership (65 percent), and empathy (58 percent) as the most important skills for a Product Manager, ahead of research and project management, and far ahead of design (selected by only 20 percent of respondents).

Technical Advisors 70

Technical Advisors Reporting Tools Analytic Tools Product Research 70

ProductPlan

MAY 30, 2019

Product Management. /. Product Strategy. / Why the Most Forward-Thinking Product Teams Work Backwards. For example, 90% of Amazon Web Services roadmap is driven by broad customer requests , indicating advance knowledge of a clear demand. If this is the second time you’re launching on PH (i.e. Terms of Service.

User Testing 89

User Testing Research Software Customer Experience Data Visualization 89

Usersnap

NOVEMBER 4, 2021

We got the webinar for you! Stage 1: Pre-Product. In the early days of a new product, it’s just an idea. Maybe you see an unmet need in the market, or maybe you see a company offering goods or services but you have an idea to do it better. This can be a challenge for developers and product managers.

User Testing 52

User Testing Feedback Software Customer Feedback Customer Experience 52