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What 14 startup investors and advisors taught us about chasing (and finding) product-market fit

Mixpanel

It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of teams to fail. There’s a reason, after all, that Y Combinator chose the slogan “make something people want” shortly after they were founded in 2005. It makes sense intuitively. Credit: Lenny Rachitsky. Earlier, squishy.