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Top 7 UX Research Agency in 2023

UX Studio: Product Management

Founded in 2005 by Theresa Neil, Guidea is a Woman-Owned Small Business (WOSB) – a national certification that verifies that a company is at least 51% woman/women-owned and operated. Qubstudio is a well-known Digital Product Design and Research business from L’viv, Ukraine, focusing on research and design-thinking methodologies.

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Understanding Product-Market Fit: A Guide for New Product Managers

The Product Coalition

New Coke is perhaps the most famous market research fail of all time. Microsoft Zune (2006) Healthy competition between companies can be great. That’s the exact problem Microsoft encountered when it launched the Zune in 2006. By the time the Zune was released, Apple was already dominating the market.