Remove 2007 Remove Customer Satisfaction Remove Demo Remove User Friction
article thumbnail

AARRR vs RARRA: Which one is better and what to choose?

Userpilot

Dave McClure developed a funnel consisting of 5 stages of the customer journey to group and track growth metrics. If you have a high customer acquisition cost with mediocre retention rates , RARRA is the better growth model for you. Dave McClure from 500 Startups created the pirate metrics funnel in 2007. What is AARRR?