Bain Public

DECEMBER 20, 2022

When it comes to not wasting opportunities and adding momentum to the product development , it's important to ask the tough question of "Do we have product-market fit?" A lot of companies have product market fit today, but as the market changes and the world evolves, they might not have it in the future.

User Testing 52

User Testing Product Marketing Marketing Wireless 52

bpma ProductHub

APRIL 30, 2017

Pouring over the latest neuroscience research and high performance coaching in her latest book “Kickass Confidence: Own Your Brain. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

Development 150

Development Product Management Product Manager Management 150

bpma ProductHub

JANUARY 3, 2017

While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.

Product Management 105

Product Management Product Manager Management Management 105

Melissa Perri

MAY 5, 2016

He wanted to implement a Twitter-like feed so that the celebrities, who sold products on our site, could also post about their lives. It was so ripe with assumptions: “Do our customers want to hear about what are celebrities are up to directly in our platform? All these products were searching for product-market fit.

User Testing 120

User Testing Feedback Software Research Software Customer Experience 120