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And so when that plane landed on the Hudson River back in 2009, the news broke on our website called TweetMeme. We also drove a huge amount of inbound. And that really is an ethos for a leadership style that you want. We didn’t start with this proposition. We had high relevance. This is a B2B product.
Rand Fishkin: Helping Customers Find You Online – The Ever Changing World of Inbound Marketing. Scott Farquhar: Leadership in Crisis – When Stuff Gets Real. Talks from BoS USA 2009. Shane Snow: How Hackers & Innovators Accelerate Success. Chris Savage: The Three Mistakes that Defined Our Company.
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