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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Spotify CEO Daniel Ek’s letter about their “audio-first” strategy is worth a read. NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. But what to call it?

article thumbnail

The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

Americans listening weekly to podcasts grew from 7% in 2013 to 22% in 2019. Spotify CEO Daniel Ek’s letter about their “audio-first” strategy is worth a read. NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. But what to call it?