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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

Userpilot

Providing live demos that include proper training for users and make the product stand out, like Airfocus. The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. It illustrates the distribution of different types of technology users. Innovators (2.5%

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Your Guide to User Behavior Analytics (UBA) for SaaS

Userpilot

Collecting and interpreting user behavior analytics is crucial due to the extreme competitiveness in the SaaS space, which only continues to escalate. If you want to start collecting user behavior analytics for your own SaaS company then it’s time to get your free Userpilot demo today !

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The Evolution of Customer Success

Gainsight

Before 2013, tech companies approached customer relationships in much the same way. In 2014 and 2015, leaders recognized that proactive relationship management improved customer experience, satisfaction, and sentiment. Well, technically , it started in 2007 with the introduction of the iPhone and other smartphones.

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Method to the Product Madness

The Product Guy

When I joined Wetu in 2014, I was the 7th employee, we had just over 100 companies using our software, we were exclusively available in Africa, and the product was already 5 years old. You can do this by immersing yourself in their processes and taking part in sprint planning, reviews, retrospectives and demos.

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Customer Retention Analytics – The Ultimate Guide

Userpilot

Harvard Business Review reports that “acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one." A 2014 McKinsey report revealed a 126% profit improvement for companies that make extensive use of customer data analytics compared with competitors that don’t.

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Why Product Features Matter

Department of Product

And the product team responsible got some pretty brutal reviews in the process. Sales If you’ve ever sat in on a sales meeting with a client, you’ll know what happens in a typical product demo. At the time, back in 2014, this was so much easier than having to navigate around using Google Maps.

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Coda’s Shishir Mehrotra on rethinking docs from scratch

Intercom, Inc.

Three major changes in the past decade have changed the tech landscape: the evolution and maturity of the web browser, the use of SaaS tools in the workplace, and the opening up of APIs to the broader public. Then I left Google in 2014 to start Coda. I worked on Office, then Windows, then SQL Server. Matt: Incredibly impressive.