Remove Advertising Remove Article Remove Customer Satisfaction Remove Market Research
article thumbnail

From Metrics that Matter to Products that Matter

Alchemer Mobile

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. No less important are your business goals.

article thumbnail

The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

In this article, we dive deep into what a product marketing framework is and explore its essential components. TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. This means collecting feedback data to measure customer satisfaction.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 3 Critical Product Launch Phases: How to Plan a Successful Product Launch

Userpilot

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

article thumbnail

15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105
article thumbnail

What are Customer Pain Points and How to Properly Address Them

Userpilot

Customer pain points are important to reveal when you want to improve product engagement and grow fast. If you can fix customers’ pain points, you’ll be well on your way to improving their overall customer experience. In this article, we’ll cover: What are customer pain points?

article thumbnail

11 Key SaaS Roles and Responsibilities in 2023

Userpilot

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. Conduct market research. Perform product optimization, road mapping , and backlog prioritization to help customers achieve their objectives. That’s perfectly normal.

article thumbnail

Product Launch Manager Role – Everything You Need to Know

Userpilot

These are just a couple of questions we’re exploring in the articles so if that’s what you’re after, you’re in the right place. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy.