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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

During their presentation, Pragmatic Instructor and Product Coach Kirsten Butzow along with Pendo Chief Evangelist Eric Boduch emphasized the need to distinguish the PM role from the PO role. Since the Agile Manifesto first distinguished the roles in 2001, the same person has often been expected to serve as both PM and PO.