B2B Framework Market Research Software Engineering 
Usersnap
FEBRUARY 23, 2022
Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. Specifying to the software engineering and design team what needs to be done in order to release the next iteration on time. Conduct Target Market Research ? Which one wouldn’t?
Mixpanel
AUGUST 3, 2023
Mark Kilens, Chief Marketing Officer at Airmeet, says he uses a framework when he thinks about marketing strategy. You can also use Cohorts to identify expansion opportunities in B2B customers or target customers that prefer discounted items when a new sale is coming up. That’s the real trick for marketers.
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Mixpanel
AUGUST 3, 2023
Mark Kilens, Chief Marketing Officer at Airmeet, says he uses a framework when he thinks about marketing strategy. You can also use Cohorts to identify expansion opportunities in B2B customers or target customers that prefer discounted items when a new sale is coming up. That’s the real trick for marketers.
Mixpanel
AUGUST 3, 2023
Mark Kilens, Chief Marketing Officer at Airmeet, says he uses a framework when he thinks about marketing strategy. You can also use Cohorts to identify expansion opportunities in B2B customers or target customers that prefer discounted items when a new sale is coming up. That’s the real trick for marketers.
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