Customer Communications Demo eBook Naming 
Userpilot
FEBRUARY 4, 2023
It’s impractical to personalize every touchpoint that a customer has with your business throughout the user journey , so you need to strategically focus on the elements that matter the most. Addressing users by name and creating different flows for each behavioral segment will give your product a personal touch.
Intercom, Inc.
SEPTEMBER 18, 2019
Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. When a prospect is watching TV or running errands, they’re not thinking about what kind of software to buy for their business. It’s all about context.
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