Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Research Software 84

Userpilot

MARCH 6, 2024

But what exactly is a product trend analysis, how do you conduct it, and how does it help predict future trends to improve customer satisfaction? TL;DR Product trend analysis involves examining historical and current data to uncover any shifts or patterns of user behavior within your product. Let’s look at what these are.

Data Visualization 77

Data Visualization Analytic Tools Feedback Software Research Software 77

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research.

Data Visualization 85

Data Visualization User Testing Research Software Product Research 85

Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. What is evaluative research? If so, you’re in the right place! Book the demo!

User Testing 92

User Testing Product Research Research Software Feedback Software 92

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Applying insights from market research to product development and marketing strategies can significantly enhance business growth.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Leverage technology.

Feedback Software 78

Feedback Software Research Software Customer Experience User Testing 78

Userpilot

OCTOBER 29, 2023

TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller. WTP helps SaaS companies choose optimum prices for their products to maximize profit. The metric is also used to predict customer churn.

Research Software 92

Research Software Feedback Software Analytic Tools User Testing 92

Intercom, Inc.

MAY 18, 2021

Hence they look to industry analysts to explain what’s going on in their area, so they can learn about what’s changing in the industry, and what new tools and technologies have emerged. So we wanted to learn more about these tectonic shifts in the support world so that we could share them with you, our customers, and our readers.

Research Software 210

Research Software User Testing Customer Feedback Reporting Tools 210

Userpilot

NOVEMBER 30, 2023

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. Book the demo!

Product Research 82

Product Research User Testing Research Software Data Visualization 82

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

Research Software 79

Research Software Analytic Tools User Testing Onboarding KPIs 79

UX Planet

FEBRUARY 1, 2024

Project Brief The project involves creating a comprehensive finance management app. The app will also provide news and educational content on investments, maturity details for FDs and RDs, and statistical spending insights. Designing applications that address these specific pain points can set the stage for groundbreaking solutions.

Analytic Tools 95

Analytic Tools Data Visualization Research Software Reporting Tools 95

The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. Moreover, through customer data analysis, Generative AI crafts personalized recommendations, increasing sales and heightened customer satisfaction.

Generative AI 106

Generative AI Data Visualization Reporting Tools Research Software 106

Usersnap

FEBRUARY 9, 2024

For Product Managers and Developers, selecting the right, usability testing platform and tool isn’t just a task; it’s a crucial step in shaping your product’s success. A misstep could lead to design choices that don’t align with your user’s needs, resulting in a less-than-ideal user experience.

Feedback Software 52

Feedback Software User Testing Research Software Analytic Tools 52

UX Planet

MAY 29, 2024

Examples from IKEA and Netflix on how IA improves user experience and serves as a business strategy. Information architecture (IA) is the practice of structuring the content of your product (it applies to website, app, and even books!), it consists of 3 core pillars, users, context, and content. What is information architecture?

Information 84

Information Branding Positioning Research Software 84

The Product Coalition

MARCH 8, 2024

They involve integrating digital technologies and processes into every aspect of your business, from operations to customer interactions. It’s not just about adopting the latest gadgets, but about using technology to drive meaningful change and achieve specific business goals. What is the importance of digital transformation?

Enterprise 121

Enterprise Research Software Feedback Software Strategy 121

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers.

Customer Experience 89

Customer Experience Feedback Software Analytic Tools Product Research 89

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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User Testing Product Research Data Visualization Customer Feedback 127

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. Initial user research. Scope and team.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Userpilot

JANUARY 9, 2024

Understanding the difference between primary vs secondary users’ UX design is the key to creating a product that everyone loves. This article explores the differences between primary and secondary users in SaaS UX design and provides strategies for identifying them for your product. Book a demo now to learn more.

Research Software 80

Research Software Analytic Tools User Testing Feedback Software 80

Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??.

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Intercom, Inc.

SEPTEMBER 21, 2022

Suddenly it became increasingly difficult to manage increasing volumes of customers and hang on to those personal relationships. These systems worked by bypassing people, and thus removing the personal nature of business. The challenges of customer support today. Poor support tools and tech stacks are slowing teams down.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Userpilot

DECEMBER 3, 2021

Let’s go over how you can leverage the HEART framework to improve your SaaS product. Ex-UX researcher at Google, Kerry Rodden, developed the HEART framework to map product goals with appropriate metrics and improve the UX. The Google HEART framework aims to enhance the overall user experience of a software program.

Research Software 93

Research Software Analytic Tools Feedback Software Product Research 93

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Want to make customers feel heard?

Data Visualization 91

Data Visualization Feedback Software Analytic Tools Research Software 91

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app.

Reporting Tools 216

Reporting Tools Research Software User Testing Customer Experience 216

Userpilot

JULY 27, 2022

In this article, I’ll show you which feedback approach is better for your SaaS and the right tools for collecting it. Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience.

Feedback Software 88

Feedback Software User Testing Customer Feedback Analytic Tools 88

Userpilot

NOVEMBER 30, 2023

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps?

User Testing 88

User Testing Data Visualization Feedback Software Research Software 88

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing.

Feedback Software 92

Feedback Software Analytic Tools Research Software Data Visualization 92

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? Building a funnel starts with customer research to identify their needs and pain points , using tools like product analytics, surveys, and interviews. This helps create user personas. There are a few good reasons why SaaS organizations love product funnels.

Analytic Tools 82

Analytic Tools Data Visualization Research Software Onboarding KPIs 82

Userpilot

DECEMBER 6, 2022

Product managers spend an incredible amount of time digging for user insights to uncover patterns that will drive product growth. What if there’s a system and set of tools you can use to make this process much easier? User insights sum up your users’ perceptions and feelings about your product or service.

Data Visualization 90

Data Visualization Customer Feedback User Testing Feedback Software 90

UX Planet

JANUARY 11, 2024

Take the example of Apple’s iOS — its intuitive interface and user-centric design have set a benchmark for what a seamless user experience should look like. ? Poor User Satisfaction: Neglecting UXD often results in convoluted interfaces that frustrate users. User Research: Undertake in-depth user research.

User Testing 67

User Testing Customer Satisfaction Research Software Product Research 67

Userpilot

JANUARY 9, 2024

It’s an easy way to gain a simple version of the truth, cut through data, highlight problematic spots, and identify areas that could be made more user-friendly. If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! Sensitive to changes.

Data Visualization 92

Data Visualization User Testing Product Research Analytic Tools 92

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 113

User Testing Market Research Product Research Research Software 113

Userpilot

NOVEMBER 22, 2022

User segment vs persona: what makes the two different from each other? While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. A user segment is a distinct group of customers with specific shared needs, characteristics, or actions. Personas work on an individual level.

User Testing 92

User Testing Research Software Customer Experience Feedback Software 92

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 93

Feedback Software Research Software Reporting Tools Onboarding KPIs 93

Userpilot

SEPTEMBER 30, 2022

The benefits of digitizing your customer experience, including its effect on revenue. 15+ strategies to offer seamless digital customer experiences and drive retention for your SaaS. TLDR; The digitization of customer experiences involves transitioning all or part of the customer journey to the online world.

Customer Experience 78

Customer Experience User Testing Data Visualization Feedback Software 78

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. 10 ways to add value to products in SaaS. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. Address customer pain points and show how your product can help alleviate them.

Feedback Software 86

Feedback Software Research Software User Testing Product Research 86