Preference Testing: A Step-By-Step Guide
Userpilot
SEPTEMBER 15, 2023
Book the demo to see how it can help your team. During the test, you present potential customers with two or more options and ask which one they like the best. To avoid the recency bias , alternate the order in which you present the different options. What is a preference test? Preference testing example. Source: Userberry.
Let's personalize your content