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Who should really own your tracking plan?

Iteratively Blog

Analytics tracking plans are no different – tracking plans (and the instrumentation of them) are collaborative by nature. The iOS, Android and web development teams are responsible for instrumenting (and ideally testing) those events in the code and will have an opinion on what’s feasible. Data team and PM are distraught.

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25 Digital Marketing Tools for Digital Agencies in 2019

Usersnap

It is an intuitive feedback management tool which encourages customers to submit bug reports and ratings through its outstanding simplicity. Usersnap is a go-to tool for Digital Marketing Agencies who are looking to incorporate customer feedback into their products and services. Google Analytics Debugger {Tracking}.