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What We Learned About Building Products People Love in 2016

Mind the Product

2016 was a year when the product management community grew significantly and continued to mature. Lots of us are still trying to work out what the scope of a product management role should be and how it should be applied within their organisations. Perhaps product management is becoming a misnomer? Scope of the job.

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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

For workplace apps, these are the managers that author and create documents and projects, and who invite coworkers to participate. Focus on attracting content creators to a new video platform, or sellers to a new marketplace, or the project managers inside a company to a new workplace app. It’s a form of entertainment.[^1].

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User friction can sink your app. Here’s what it is and how to avoid it.

Mixpanel

And even apps that manage to remain sticky despite user friction will see their users struggle to find the intended value in all its features. As a product manager or developer, you want to squash user friction from your app. Gamification is not just for games and entertainment-focused apps. Leverage gamification principles.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. Most podcast producers are creating entertainment-focused, general interest content that appeals to a wide audience, likely because of their monetization model, which is primarily ad-supported.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

NPR sells ads on its podcasts and has teams of designers, planners, and strategists, but is technically a non-profit media organization. Most podcast producers are creating entertainment-focused, general interest content that appeals to a wide audience, likely because of their monetization model, which is primarily ad-supported.