PREACH – a framework for perfecting your customer support tone
Intercom, Inc.
OCTOBER 10, 2018
Crafting the PREACH framework is all well and good, but how do we apply it? In our customer support training sessions to introduce new teammates to the Intercom customer support organization as a whole, we include a lesson on PREACH. Within these sessions, each new employee dives into conversations with our customers.
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