Userpilot

AUGUST 16, 2022

A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one. Marketing testing is a technique used by businesses to evaluate the viability of their strategies before implementing them. Select metrics to measure success.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Assess how your products/services are perceived in comparison to your competitors.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 98

User Testing Product Research Product Marketing Customer Feedback 98

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. What is a product launch checklist?

Product launches 98

Product launches User Testing Product Research Analytic Tools 98

Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

Research Software 104

Research Software Feedback Software Analytic Tools User Testing 104

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 103

Feedback Software Research Software Analytic Tools Product Research 103

Userpilot

DECEMBER 13, 2023

Goals are the specific UX objectives the product aspires to achieve, for example, improving usability. Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement. Book the demo! What is a UX strategy?

Research Software 98

Research Software Analytic Tools Feedback Software User Testing 98

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? What tools do you have at your disposal? Product planning focuses on the customer and business outcomes that the product should achieve. Stages of product planning.

Product Research 98

Product Research User Testing Onboarding KPIs Research Software 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Analytic Tools 94

Analytic Tools Feedback Software Research Software Product Research 94

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Best practices for effective customer acquisition and product-led growth. To get quicker results, you’ll need to leverage paid marketing. Personalize your campaigns.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Track where most of your current customers come from or where similar products are successful. Website copy, in-app communication , product documents, or legal content are often good places to start.

Research Software 94

Research Software Analytic Tools User Testing Onboarding KPIs 94

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? Product value is how well your app helps customers achieve their goals compared to competitors. It highlights the benefits of the product and its advantages for the prospective customer. What is product value? Book the demo !

User Testing 102

User Testing Product Research Feedback Software Analytic Tools 102

Userpilot

JUNE 17, 2022

What is the feature parity trap? How dangerous is it for product managers ? In the article, we discuss different kinds of feature parity, the dangers of trying to ensure feature parity without analyzing the evidence, and how not to fall into the trap. User behavior data can tell you if users need a feature or not.

Feedback Software 52

Feedback Software Research Software Onboarding KPIs User Testing 52

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 97

Feedback Software Analytic Tools Research Software Customer Experience 97

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 88

Customer Feedback User Testing Feedback Software Product Research 88

Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? Product managers lead interdisciplinary product teams to deliver products that bring value to customers. Product managers lead interdisciplinary product teams to deliver products that bring value to customers.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. 16 Product Management Best Practices.

Feedback Software 74

Feedback Software Analytic Tools Research Software User Testing 74

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. users, market and business, fades into the background. The bigger context?—?users,

Onboarding KPIs 78

Onboarding KPIs Product Research Agile User Testing 78

Userpilot

OCTOBER 24, 2022

Looking for an NPS program to collect customer feedback and improve their experience with your SaaS product? Net Promoter Score (NPS) is one of the most widely used metrics to measure customer experience. An NPS program is a tool that allows you to conduct NPS surveys and collect feedback from users. What is an NPS program?

Feedback Software 98

Feedback Software Analytic Tools Research Software Software Review 98

Userpilot

SEPTEMBER 7, 2022

With this article, you’ll discover: White space analysis: what is it, and how does it contribute to product growth ? What tools do you need for performing white space analysis? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

The Product Coalition

JULY 8, 2020

Whether you’re a Product Owner, VP, manager, or UX designer building better products is the #1 responsibility that lies in your hands. To make decisions, product-oriented professionals need data, you know that already. For this first story, we’ll focus on how UX-data (Users + Experience data) can boost any product.

Feedback Software 83

Feedback Software Data Visualization Customer Feedback User Testing 83

Userpilot

NOVEMBER 18, 2021

Rather than re-inventing the wheel, it's useful to look at how other SaaS companies set up their user onboarding. Defined as the instant when a customer understands the value of your product, the Aha Moment is an important precursor to user activation and retention. What is the Aha Moment? It doesn't just apply to new users.

Analytic Tools 98

Analytic Tools Research Software Feedback Software User Testing 98

ProductPlan

FEBRUARY 3, 2022

Product operations, or prod ops, is an emerging discipline designed to help product teams operate as effectively as possible. The role builds a foundation of excellence through metrics, infrastructure, business processes, best practices, budgeting, and reporting. What is Product Operations? that the product team uses.

Product Research 103

Product Research User Testing Data Visualization Customer Experience 103

Amplitude

JANUARY 30, 2019

From marketing and product analytics to experiential analytics, digging into the numbers is deeply rooted in Shayna Stewart’s background. A year ago, her focus on analytics took on another dimension when she began heavily advocating for the importance of a customer-centric product framework. If so, how? SS: That’s a good one.

Onboarding KPIs 51

Onboarding KPIs User Testing Analytic Tools Data Visualization 51

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

MAY 13, 2021

Product intelligence is the magic that turns everyday products into smart machines. It’s what helps teams build great product experiences. From Alexa putting on your favorite tunes in the kitchen to Siri setting up your morning alarm, product intelligence is the bridge that connects people to products. Conclusion.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Research Software 94

Research Software Strategy Customer Experience User Testing 94

Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Qualtrics. UXPressia.

Data Visualization 97

Data Visualization Research Software Feedback Software Analytic Tools 97

Userpilot

JULY 8, 2021

Product manager courses are everywhere. Product management is one of the most diverse disciplines and requires an extremely broad set of skills. Additionally, the product manager role drastically changes with your seniority. Beginner product manager. Mid-career product manager. Advanced/pro product manager.

User Testing 70

User Testing Research Software Analytic Tools Feedback Software 70

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Specify feature prioritization.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Usersnap

FEBRUARY 5, 2024

Attention, Product Managers! Uncover the secrets of seamless and feature adoption and discovery with us—a thrilling promise that can revolutionise SaaS product adoption. Despite being a vital process, integrating it into product management remains a challenge. Table of content ?

Product Research 52

Product Research Onboarding KPIs User Testing Feedback Software 52