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We discuss the project’s background, vision, and goals, and conduct stakeholder interviews. 2 – Studio 22 Design About the Agency Studio 22 Design was founded by Rocky Tilney in 2001. They came together with a vision to build captivating digital experiences that drive business value.
1] Figure 1: The Product Lifecycle Model with Key Events and Chasm Take Apple’s iPod as an example. The product was launched in 2001 as the company’s first consumer music gadget in a market, which at the time was dominated by products like the Nomad Jukebox from Creative Labs.
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