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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

These tools are complimentary to your product or service meant to draw in potential customers. It helps you raise brand awareness with potential customers, generate leads, improve SEO and build customer love. It helps you stand apart from competitors, boosting your brand awareness. Book a Userpilot demo.

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User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

In this article, we’ll be discussing top strategies to optimize your user funnel, as well as 3 tools to help you do a funnel analysis to boost retention. A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. Activation.

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AARRR vs RARRA: Which one is better and what to choose?

Userpilot

The right metrics for either model are activation rate, the number of demos booked or signups , user retention rate, Net Promoter Score , monthly recurring revenue, expansion MRR , and customer lifetime value. You can use a tool like Userpilot to send in-app churn surveys to learn why customers leave your product.