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User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

The Pirate Metrics Framework is a method of categorizing and grouping together metrics depending on the stage of the user funnel. Acquisition refers to the stage where new users first sign up for a free trial or demo of your product. In the retention stage of the funnel, users are paying for your product and using it regularly.

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AARRR vs RARRA: Which one is better and what to choose?

Userpilot

The right metrics for either model are activation rate, the number of demos booked or signups , user retention rate, Net Promoter Score , monthly recurring revenue, expansion MRR , and customer lifetime value. You can use a tool like Userpilot to send in-app churn surveys to learn why customers leave your product.