2013 Customer Feedback Differentiation Product Marketing 
Userpilot
APRIL 8, 2022
Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.
Mind the Product
SEPTEMBER 16, 2019
“If you build it, they will come” is not an effective philosophy in product development, but time and again I’ve seen and been on teams where we spend months building a product without ever talking to a customer to validate or refine our idea. This focuses on answering three questions: Who is the customer?
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The Product Coalition
SEPTEMBER 2, 2019
It was launched in 2011 and went broke in 2013 because people didn’t buy the product. It’s obvious that these tools were developed with little or no customer participation. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?
Userpilot
APRIL 1, 2022
Product localization makes the product accessible to users in foreign markets with different languages and cultures. A product localization strategy should cover all the aspects of UX like marketing , sales , features , or UI changes. The end goal is to make the product feel familiar but not excessively so.
The Product Coalition
SEPTEMBER 4, 2023
Because not everyone finds a way out of the loop of reactive product development. In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements. Just like in theatre, what is visible is what is easy to pay attention to.
Sachin Rekhi
FEBRUARY 16, 2020
Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.
BrainMates
OCTOBER 30, 2022
On average, about 40% of the products launched by organisations fail to meet their intended objectives. Some quotes put this higher – even up to 95% – but 40% is what empirical evidence indicates (see Castellion & Markham 2013 ). Isn’t product failure just the inevitable cost of product innovation?
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