Userpilot

APRIL 8, 2022

Prior to Semrush, Joanna was CEO and co-founder of Prowly, which she founded in 2013. From the get-go, Joanna was responsible for managing and growing the company via strategy, sales and funding as well as cultivating the company culture. First the features, then the inbound marketing. PMF survey built with Userpilot.

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Userpilot

OCTOBER 8, 2021

The emergence of the product-led growth strategy. Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively. , social media posts, Youtube videos or podcasts. To be clear: both of these user acquisition strategies still work in 2021.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Business of Software Conference

MAY 21, 2020

What we’ll do is we’ll start off with a high level strategy in terms of growing our team and give some insight into our candidate value proposition. High-level Strategy. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52