492: Mastering Market Research: Sixth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD
Product Innovation Educators
JUNE 3, 2024
For example, PepsiCo’s Dewmocracy campaign used social media to crowdsource new Mountain Dew flavors. He has 30+ years of professional experience in product and leadership roles across large and small organizations and dynamic startups, and now devotes his time to teaching and helping others improve.
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