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Digital transformation is more than AI: you still need a customer-focused strategy

Modus Create

Regardless of the latest technology, business leaders are still asking: How can we execute a successful strategy to engage our customers, improve efficiencies, and future-proof the business? According to a Forbes Advisor survey, 64% of businesses believe that artificial intelligence will help increase their overall productivity.

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Marketing Growth Strategy: Definition, Process, Examples, and More

Userpilot

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products. If so, we’ve got you covered.

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Locked-In Syndrome: What we can learn from Boeing’s 737 Max decisions

Radical Product

The 737 was Boeing’s best-selling product. Airlines knew the product well and bought it year after year. The common product disease , Locked-In Syndrome, had begun to set it. It’s not just big, successful products and organizations that catch this disease?—?your your product could be catching this disease right now.