Locked-In Syndrome: What we can learn from Boeing’s 737 Max decisions
Radical Product
APRIL 16, 2019
The 737 was Boeing’s best-selling product. Airlines knew the product well and bought it year after year. The common product disease , Locked-In Syndrome, had begun to set it. US based airlines such as JetBlue had Airbus fleets. It’s not just big, successful products and organizations that catch this disease?—?your
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