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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. This rapidly evolving digital technology can analyze more data with greater precision than humans. In 2021, the AI transformation in the marketing market was projected to be worth $15.84

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8 Product Led Growth Strategy Lessons For Your SaaS Product

Userpilot

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

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How to Create Raving Fans For Your SaaS and Drive Product Growth

Userpilot

Just think back to the last time you saw someone (or a group) passionately telling friends about a helpful tool. It’s now your turn to convert everyday customers into raving fans. Raving fans are the customers who are obsessed with your brand and seize every opportunity to passionately tell others about you.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Best product marketing tools. User onboarding tools: Userpilot.

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6 Ways Your Business can Benefit from Negative Reviews

Alchemer Mobile

In fact, most brands hear feedback from less than one percent of their customer base. But we know that customer feedback is absolutely critical, and that we need to be gathering it at the right times and places. Show Your Customers You Care. Businesses lost $75 billion in 2018 because of poor customer service.

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10 Effective Ways of Collecting Customer Feedback

Usersnap

Customer feedback is important. But customers have short attention spans. So, how do you overcome this hurdle and get this extremely valuable customer feedback? There are many options for you to choose in collecting customer feedback. Why is customer feedback valuable? Automated Email.

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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.